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~isPartOf:"Journal of retailing and consumer services"
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Consumer behaviour
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Viral marketing
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Beziehungsmarketing
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Dwivedi, Yogesh Kumar
5
Rana, Nripendra P.
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Septianto, Felix
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Petrescu, Maria
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Rintamäki, Timo
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Journal of retailing and consumer services
Journal of business research : JBR
619
The journal of product innovation management : an international publication of the Product Development & Management Association
378
Industrial marketing management : the international journal for industrial and high-tech firms
357
SpringerLink / Bücher
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Technological forecasting & social change : an international journal
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International journal of production research
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Discussion paper series / IZA
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International journal of innovation management
182
International journal of production economics
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Research policy : policy, management and economic studies of science, technology and innovation
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Management science : journal of the Institute for Operations Research and the Management Sciences
167
NBER working paper series
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International journal of hospitality management
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Journal of economic behavior & organization : JEBO
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International journal of product development : IJPD
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European journal of operational research : EJOR
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IEEE transactions on engineering management : EM
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Working paper / National Bureau of Economic Research, Inc.
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Working paper
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Discussion paper / Centre for Economic Policy Research
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
131
NBER Working Paper
130
Journal of economic dynamics & control
123
The journal of business & industrial marketing
120
Tourism management : research, policies, practice
119
Journal of marketing
114
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
113
Computational economics
112
Information systems research : ISR
103
Technovation : the international journal of technological innovation, entrepreneurship and technology management
103
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
102
Journal of the Academy of Marketing Science
96
Technology analysis & strategic management
96
Journal of economic interaction and coordination : JEIC
95
IZA Discussion Paper
94
Journal of management information systems : JMIS
92
International journal of innovation and technology management
91
CESifo working papers
90
Faculty & research / Insead : working paper series
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ECONIS (ZBW)
198
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1
Optimal promotion planning for a product launch in the presence of word-of-mouth
Bigdellou, Saeide
;
Aslani, Shirin
;
Modarres, Mohammad
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013209563
Saved in:
2
Delight the experts, but never dissatisfy your customers! : a multi-category study on the effects of online review source on intention to buy a new product
Plotkina, Daria
;
Munzel, Andreas
- In:
Journal of retailing and consumer services
29
(
2016
),
pp. 1-11
Persistent link: https://www.econbiz.de/10011442338
Saved in:
3
The role of social network websites in the consumer-brand relationship
Park, Hyejune
;
Kim, Young-kyung
- In:
Journal of retailing and consumer services
21
(
2014
)
4
,
pp. 460-467
Persistent link: https://www.econbiz.de/10010388552
Saved in:
4
What creates trust and who gets loyalty in social commerce?
Yeon, Jewoo
;
Park, Inyoung
;
Lee, Daeho
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 138-144
Persistent link: https://www.econbiz.de/10012114147
Saved in:
5
Tests of in-store experience and socially embedded measures as predictors of retail store loyalty
Yoon, Sungjoon
;
Park, Ji Eun
- In:
Journal of retailing and consumer services
45
(
2018
),
pp. 111-119
Persistent link: https://www.econbiz.de/10011929907
Saved in:
6
Social commerce as social networking
Doha, Ahmed
;
Elnahla, Nada
;
McShane, Lindsay
- In:
Journal of retailing and consumer services
47
(
2019
),
pp. 307-321
Persistent link: https://www.econbiz.de/10011995633
Saved in:
7
How fashion cewebrity influences customer engagement behavior in emerging economy? : social network influence as moderator
Raza, Ali
;
Ishaq, Muhammad Ishtiaq
;
Khan, Ayesha
; …
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014342187
Saved in:
8
Accelerating new product diffusion : how lead users serve as opinion leaders in social networks
Wang, Nan
;
Xie, Wenxuan
;
Tiberius, Victor
;
Qiu, Yong
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014253520
Saved in:
9
A value-based perspective of market orientation and customer service
Chen, Shu-ching
;
Quester, Pascale G.
- In:
Journal of retailing and consumer services
16
(
2009
)
3
,
pp. 197-206
Persistent link: https://www.econbiz.de/10003852521
Saved in:
10
Context and mobile services' value-in-use
Gummerus, Johanna
;
Philström, Minna
- In:
Journal of retailing and consumer services
18
(
2011
)
6
,
pp. 521-533
Persistent link: https://www.econbiz.de/10009375654
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