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Customer choices of manufacturer versus retailer brands in alternative price and usage contexts
Woodside, Arch G.; Ozcan, Timucin - In: Journal of retailing and consumer services 16 (2009) 2, pp. 100-108
Persistent link: https://www.econbiz.de/10003837502
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Customers who misbehave : identifying restaurant guests "acting out" via asymmetric case models
Chaouali, Walid; Hammami, Samiha Mjahed; Veríssimo, … - In: Journal of retailing and consumer services 66 (2022), pp. 1-15
Persistent link: https://www.econbiz.de/10013209631
Cover Image
Customer choices of manufacturer versus retailer brands in alternative price and usage contexts
Woodside, Arch G.; Ozcan, Timucin - In: Journal of retailing and consumer services 16 (2009) 2, pp. 100-109
Persistent link: https://www.econbiz.de/10008884810