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Roy, Sanjit - In: Journal of strategic marketing 23 (2015) 5, pp. 380-398

Persistent link: https://www.econbiz.de/10011479430

Anderl, Eva; März, Armin; Schumann, Jan Hendrik - In: Journal of strategic marketing 24 (2016) 3/4, pp. 175-189

Persistent link: https://www.econbiz.de/10011591899

Kolyperas, D.; Sparks, L. - In: Journal of strategic marketing 26 (2018) 1, pp. 71-84

Persistent link: https://www.econbiz.de/10011860430

Sahi, Gurjeet Kaur; Gupta, Mahesh Chander; Lonial, … - In: Journal of strategic marketing 26 (2018) 4, pp. 318-338

Persistent link: https://www.econbiz.de/10011903313

Srivastava, Vibhava; Singh, Tripti - In: Journal of strategic marketing 18 (2010) 1, pp. 3-17

Persistent link: https://www.econbiz.de/10003956268

Harrigan, Paul; Ramsey, Elaine; Ibbotson, Patrick - In: Journal of strategic marketing 20 (2012) 2, pp. 127-163

Persistent link: https://www.econbiz.de/10009630780

Ryals, Lynette J.; Holt, Sue - In: Journal of strategic marketing 15 (2007) 5, pp. 403-420

Persistent link: https://www.econbiz.de/10003621425

Richard, James E.; Thirkell, Peter C.; Huff, Sidney Laurence - In: Journal of strategic marketing 15 (2007) 5, pp. 421-439

Persistent link: https://www.econbiz.de/10003621464

Roemer, Ellen - In: Journal of strategic marketing 15 (2007) 5, pp. 441-457

Persistent link: https://www.econbiz.de/10003621570

Crick, James M. - In: Journal of strategic marketing 29 (2021) 4, pp. 281-300

Persistent link: https://www.econbiz.de/10012515859