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~isPartOf:"Journal of the Academy of Marketing Science"
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Consumer behaviour
266
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Beziehungsmarketing
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48
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Grewal, Dhruv
10
Kumar, V.
8
Bagozzi, Richard P.
5
Ruyter, Ko de
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Hagtvedt, Henrik
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Hennig-Thurau, Thorsten
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Blut, Markus
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Brasel, S. Adam
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Noble, Stephanie M.
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Palmatier, Robert W.
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Schlager, Tobias
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Sotgiu, Francesca
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Verhoef, Peter C.
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Verlegh, Peeter
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Voorhees, Clay M.
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Zhang, Jonathan Z.
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Alavi, Sascha
2
Arunachalam, S.
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Backhaus, Klaus
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Baker, Julie
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Bijmolt, Tammo H. A.
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Biswas, Dipayan
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Bleier, Alexander
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Brady, Michael K.
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Calantone, Roger J.
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Chandon, Pierre
2
Chen, Zoey
2
Cui, Anna Shaojie
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Journal of the Academy of Marketing Science
Journal of business research : JBR
2,144
Journal of retailing and consumer services
1,956
NBER working paper series
846
International journal of consumer studies
773
International journal of hospitality management
756
Working paper / National Bureau of Economic Research, Inc.
749
Psychology & marketing
692
NBER Working Paper
665
Journal of consumer research : JCR ; an interdisciplinary bimonthly
592
SpringerLink / Bücher
470
Asia Pacific journal of marketing and logistics
403
The journal of product & brand management
399
European Journal of Marketing
394
The journal of brand management : an international journal
373
Journal of Consumer Marketing
368
European journal of marketing : EJM
367
Management science : journal of the Institute for Operations Research and the Management Sciences
363
Journal of marketing research : JMR
350
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
345
Tourism management : research, policies, practice
342
Journal of marketing management : MM
331
Journal of travel and tourism marketing
330
Technological forecasting & social change : an international journal
323
Journal of international consumer marketing
322
Discussion paper series / IZA
312
Cogent business & management
310
Journal of retailing
310
Journal of marketing
307
Marketing letters : a journal of research in marketing
301
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
300
Journal of marketing communications
300
International journal of retail & distribution management
297
Journal of fashion marketing and management
296
The journal of services marketing
293
The international review of retail, distribution and consumer research
292
Journal of consumer behaviour : an international research review
288
Journal of business ethics : JOBE
286
The journal of consumer marketing
285
International journal of contemporary hospitality management
284
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
283
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ECONIS (ZBW)
280
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1
Utilizing customer knowledge in innovation : antecedents and impact of customer involvement on new product performance
Cui, Anna Shaojie
;
Wu, Fang
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
4
,
pp. 516-538
Persistent link: https://www.econbiz.de/10011563229
Saved in:
2
Customer engagement in social media : a framework and meta-analysis
Santini, Fernando de Oliveira
;
Ladeira, Wagner Junior
; …
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
6
,
pp. 1211-1228
Persistent link: https://www.econbiz.de/10012386915
Saved in:
3
Executing on a customer engagement strategy
Venkatesan, Rajkumar
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
3
,
pp. 289-293
Persistent link: https://www.econbiz.de/10011684959
Saved in:
4
Customer engagement : the construct, antecedents, and consequences
Pansari, Anita
;
Kumar, V.
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
3
,
pp. 294-311
Persistent link: https://www.econbiz.de/10011684964
Saved in:
5
Toward a theory of customer engagement marketing
Harmeling, Colleen M.
;
Moffett, Jordan W.
;
Arnold, Mark J.
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
3
,
pp. 312-335
Persistent link: https://www.econbiz.de/10011684966
Saved in:
6
Good, better, engaged? : the effect of company-initiated customer engagement behavior on shareholder value
Beckers, Sander F. M.
;
Doorn, Jenny van
;
Verhoef, Peter C.
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
3
,
pp. 366-383
Persistent link: https://www.econbiz.de/10011879689
Saved in:
7
Customer participation in services : domain, scope, and boundaries
Dong, Beibei
;
Sivakumar, K.
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
6
,
pp. 944-965
Persistent link: https://www.econbiz.de/10011779550
Saved in:
8
Customer engagement in service
Kumar, V.
;
Rajan, Bharath
;
Gupta, Shaphali
;
Dalla …
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
1
,
pp. 138-160
Persistent link: https://www.econbiz.de/10011996790
Saved in:
9
Effectiveness of engagement initiatives across engagement platforms : a meta-analysis
Blut, Markus
;
Kulikovskaja, Viktorija
;
Hubert, Marco
; …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
5
,
pp. 941-965
Persistent link: https://www.econbiz.de/10014336009
Saved in:
10
Accurately measuring willingness to pay for consumer goods : a meta-analysis of the hypothetical bias
Schmidt, Jonas
;
Bijmolt, Tammo H. A.
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
3
,
pp. 499-518
Persistent link: https://www.econbiz.de/10012290969
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