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Consumer behaviour
284
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284
Beziehungsmarketing
93
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67
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Grewal, Dhruv
9
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9
Kumar, V.
9
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9
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6
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Journal of the Academy of Marketing Science
Journal of business research : JBR
3,157
Journal of retailing and consumer services
1,965
Technological forecasting & social change : an international journal
1,731
SpringerLink / Bücher
1,452
Research policy : policy, management and economic studies of science, technology and innovation
1,438
NBER working paper series
1,112
Working paper / National Bureau of Economic Research, Inc.
944
NBER Working Paper
853
International journal of hospitality management
807
International journal of innovation management
784
International journal of consumer studies
768
Technovation : the international journal of technological innovation, entrepreneurship and technology management
763
Industrial marketing management : the international journal for industrial and high-tech firms
754
Technology analysis & strategic management
749
International journal of technology management : IJTM
689
Psychology & marketing
670
Management science : journal of the Institute for Operations Research and the Management Sciences
662
The journal of product innovation management : an international publication of the Product Development & Management Association
639
Journal of open innovation : technology, market, and complexity
636
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Springer eBook Collection
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Strategic Direction
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European Journal of Marketing
485
Economics of innovation and new technology
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International journal of production economics
474
Discussion paper / Centre for Economic Policy Research
464
MPRA Paper
459
Cogent business & management
441
IEEE transactions on engineering management : EM
437
Asia Pacific journal of marketing and logistics
416
Discussion paper
416
Journal of Consumer Marketing
410
The journal of product & brand management
410
Working paper
408
European journal of marketing : EJM
404
Industry and innovation
404
Journal of marketing research : JMR
393
Europäische Hochschulschriften / 5
390
Journal of business ethics : JOBE
388
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ECONIS (ZBW)
400
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1
Open
innovation
, product portfolio innovativeness and firm performance : the dual role of new product development capabilities
Rubera, Gaia
;
Chandrasekaran, Deepa
;
Ordanini, Andrea
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
2
,
pp. 166-184
Persistent link: https://www.econbiz.de/10011453184
Saved in:
2
Employee-level open
innovation
in emerging markets : linking internal, external, and managerial resources
Badir, Yuosre F.
;
Frank, Björn
;
Bogers, Marcel L. A. M.
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
5
,
pp. 891-913
Persistent link: https://www.econbiz.de/10012301275
Saved in:
3
Innovation
pathway to profitability : the role of entrepreneurial orientation and marketing capabilities
Arunachalam, S.
;
Ramaswami, Sridhar N.
;
Herrmann, Pol
; …
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
4
,
pp. 744-766
Persistent link: https://www.econbiz.de/10011911304
Saved in:
4
Reconciling the tension between consistency and relevance : design thinking as a mechanism for brand ambidexterity
Beverland, Michael B.
;
Wilner, Sarah J. S.
;
Micheli, Pietro
- In:
Journal of the Academy of Marketing Science
43
(
2015
)
5
,
pp. 589-609
Persistent link: https://www.econbiz.de/10011340270
Saved in:
5
Demand-side inertia factors and their benefits for innovativeness
Stanko, Michael A.
;
Bohlmann, Jonathan D.
; …
- In:
Journal of the Academy of Marketing Science
41
(
2013
)
6
,
pp. 649-668
Persistent link: https://www.econbiz.de/10010209588
Saved in:
6
Using product development information to spur the adoption of continuous improvement products
Ho-Dac, Nga N.
;
Kumar, Minu
;
Slotegraaf, Rebecca J.
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
6
,
pp. 1156-1173
Persistent link: https://www.econbiz.de/10012386883
Saved in:
7
Eco-friendly product development strategy : antecedents, outcomes, and contingent effects
Katsikeas, Constantine S.
;
Leonidou, Constantinos N.
; …
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
6
,
pp. 660-684
Persistent link: https://www.econbiz.de/10011614076
Saved in:
8
When less is more : the downside of customer knowledge sharing in new product development teams
Tang, Yihui
;
Marinova, Detelina
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
2
,
pp. 288-307
Persistent link: https://www.econbiz.de/10012290963
Saved in:
9
Innovation
for and from emerging countries : a closer look at the antecedents of trickle-down and reverse
innovation
Giannetti, Verdiana
;
Rubera, Gaia
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
5
,
pp. 987-1008
Persistent link: https://www.econbiz.de/10012301297
Saved in:
10
Reverse
innovation
: a conceptual framework
Malodia, Suresh
;
Gupta, Shaphali
;
Jaiswal, Anand Kumar
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
5
,
pp. 1009-1029
Persistent link: https://www.econbiz.de/10012301300
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