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Consumer behaviour
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Beziehungsmarketing
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Journal of the Academy of Marketing Science
Journal of business research : JBR
2,265
Journal of retailing and consumer services
2,052
International journal of hospitality management
996
NBER working paper series
789
International journal of consumer studies
780
Working paper / National Bureau of Economic Research, Inc.
731
Psychology & marketing
702
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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SpringerLink / Bücher
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Tourism management : research, policies, practice
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Asia Pacific journal of marketing and logistics
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Journal of business ethics : JOBE
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The journal of product & brand management
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Cogent business & management
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Journal of travel and tourism marketing
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European journal of marketing : EJM
377
Journal of marketing research : JMR
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International journal of contemporary hospitality management
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The journal of brand management : an international journal
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The journal of services marketing
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
354
Journal of marketing management : MM
340
Journal of economic psychology : research in economic psychology and behavioral economics
332
Journal of international consumer marketing
332
Journal of retailing
325
Journal of hospitality marketing & management
322
Marketing letters : a journal of research in marketing
319
Journal of marketing
315
Technological forecasting & social change : an international journal
315
Journal of marketing communications
307
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
304
Journal of consumer behaviour : an international research review
304
International journal of retail & distribution management
302
Journal of fashion marketing and management
300
The international review of retail, distribution and consumer research
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ECONIS (ZBW)
308
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1
Individual differences in perceptions of service failure and recovery : the role of race and discriminatory bias
Baker, Thomas L.
;
Meyer, Tracy
;
Johnson, James D.
- In:
Journal of the Academy of Marketing Science
36
(
2008
)
4
,
pp. 552-564
Persistent link: https://www.econbiz.de/10003800598
Saved in:
2
Delusive
perception
: antecedents and consequences of salespeople's misperception of customer commitment
Homburg, Christian
;
Bornemann, Torsten
;
Kretzer, Max
- In:
Journal of the Academy of Marketing Science
42
(
2014
)
2
,
pp. 137-153
Persistent link: https://www.econbiz.de/10010345196
Saved in:
3
The dual role of price : decomposing consumers ' reactions to price
Völckner, Franziska
- In:
Journal of the Academy of Marketing Science
36
(
2008
)
3
,
pp. 359-377
Persistent link: https://www.econbiz.de/10003758827
Saved in:
4
Components of visual
perception
in marketing contexts : a conceptual framework and review
Sample, Kevin L.
;
Hagtvedt, Henrik
;
Brasel, S. Adam
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
3
,
pp. 405-421
Persistent link: https://www.econbiz.de/10012290960
Saved in:
5
The marketing of love : how attachment styles affect romantic consumption journeys
Mende, Martin
;
Scott, Maura L.
;
Garvey, Aaron M.
; …
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
2
,
pp. 255-273
Persistent link: https://www.econbiz.de/10012022573
Saved in:
6
Getting more likes : the impact of narrative person and brand image on customer-brand interactions
Chang, Yaping
;
Li, You
;
Yan, Jun
;
Kumar, V.
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
6
,
pp. 1027-1045
Persistent link: https://www.econbiz.de/10012153432
Saved in:
7
Retail space invaders : when employees' invasion of customer space increases purchase intentions
Esmark, Carol L.
;
Noble, Stephanie M.
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
3
,
pp. 477-496
Persistent link: https://www.econbiz.de/10011879702
Saved in:
8
Leveraging customers' multiple identities : identity synergy as a driver of organizational identification
Fombelle, Paul W.
;
Jarvis, Cheryl Burke
;
Ward, James C.
; …
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
4
,
pp. 587-604
Persistent link: https://www.econbiz.de/10009566393
Saved in:
9
Impulse buying : a meta-analytic review
Iyer, Gopalkrishnan R.
;
Blut, Markus
;
Xiao, Sarah Hong
; …
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
3
,
pp. 384-404
Persistent link: https://www.econbiz.de/10012290959
Saved in:
10
Negative word of mouth can be a positive for consumers connected to the brand
Wilson, Andrew E.
;
Giebelhausen, Michael D.
;
Brady, …
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
4
,
pp. 534-547
Persistent link: https://www.econbiz.de/10011737468
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