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Understanding the city brand in the regional tourism market among college students
Huang, Chenchen; Oh, Keunyoung; Zhang, Qiongyao; Choi, … - In: Journal of travel and tourism marketing 30 (2013) 7/8, pp. 662-671
Persistent link: https://www.econbiz.de/10010246317
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Success in place branding: the case of the Tourism Victoria Jigsaw Campaign
Rinaldi, Chiara; Beeton, Sue - In: Journal of travel and tourism marketing 32 (2015) 5/6, pp. 622-638
Persistent link: https://www.econbiz.de/10011386939
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How a green city brand determines the willingness to stay in a city : the case of Hong Kong
Chan, Chung-Shing; Marafa, Lawal M. - In: Journal of travel and tourism marketing 34 (2017) 4/6, pp. 719-731
Persistent link: https://www.econbiz.de/10011729222
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Attractiveness analysis of European tourist cities
Valls, Josep F.; Sureda, Joan; Valls-Tuñon, Gerard - In: Journal of travel and tourism marketing 31 (2014) 1/2, pp. 178-194
Persistent link: https://www.econbiz.de/10010361798
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Reexamining the dimensionality of brand loyalty : a case of the cruise industry
Li, Xiang; Petrick, James F. - In: Journal of travel and tourism marketing 25 (2008) 1, pp. 68-85
Persistent link: https://www.econbiz.de/10003778051
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Destination brand identity, values, and community : a case study from rural Victoria, Australia
Wheeler, Fiona; Frost, Warwick; Weiler, Betty - In: Journal of travel and tourism marketing 28 (2011) 1, pp. 13-26
Persistent link: https://www.econbiz.de/10009008258
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An examination of the relationship between employee perception and hotel brand equity
Tsang, Nelson K. F.; Lee, Louisa Y. S.; Li, Frances X. H. - In: Journal of travel and tourism marketing 28 (2011) 5/6, pp. 481-497
Persistent link: https://www.econbiz.de/10009374128
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How customer experience affects the customer-based brand equity for tourism destinations
Yang, Yan; Liu, Xiaoming; Li, Jun - In: Journal of travel and tourism marketing 32 (2015), pp. 97-113
Persistent link: https://www.econbiz.de/10011416156
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Critical in-flight and ground-service factors influencing brand prestige and relationships between brand prestige, well-being perceptions, and brand loyalty : first-class passenger...
Ahn, Young-joo; Kim, Insin; Hyun, Sunghyup Sean - In: Journal of travel and tourism marketing 32 (2015), pp. 114-138
Persistent link: https://www.econbiz.de/10011416160
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Factors influencing Chinese students' behavior in promoting Australia as a destination for Chinese outbound travel
Chen, Ning; Dwyer, Larry; Firth, Tracey - In: Journal of travel and tourism marketing 32 (2015) 3/4, pp. 366-381
Persistent link: https://www.econbiz.de/10011312523