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How classical and entrepreneurial brand management increases the performance of internationalising SMEs?
Kusi, Samuel Yaw; Gabrielsson, Peter; Baumgarth, Carsten - In: Journal of world business : JWB 57 (2022) 5, pp. 1-19
Persistent link: https://www.econbiz.de/10013342650
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A socioemotional wealth perspective on how collaboration intensity, trust, and international market knowledge affect family firms' multinationality
Cesinger, Beate; Hughes, Mathew; Mensching, Helge; … - In: Journal of world business : JWB 51 (2016) 4, pp. 586-599
Persistent link: https://www.econbiz.de/10011522869
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New venture adaptation in international markets : a goal orientation theory perspective
Domurath, Anne; Coviello, Nicole; Patzelt, Holger; … - In: Journal of world business : JWB 55 (2020) 1, pp. 1-16
Persistent link: https://www.econbiz.de/10012168950
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Market convergence and advertising standardization in the European Union
Okazaki, Shintaro; Taylor, Charles Raymond; Doh, Jonathan P. - In: Journal of world business : JWB 42 (2007) 4, pp. 384-400
Persistent link: https://www.econbiz.de/10003583746
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Foreign market entry knowledge and international performance : the mediating role of international market selection and network capability
Martín Martín, Oscar; Chetty, Sylvie K.; Bai, Wensong - In: Journal of world business : JWB 57 (2022) 2, pp. 1-14
Persistent link: https://www.econbiz.de/10013191134
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Establishing rigor in mail-survey procedures in international business research
Chidlow, Agnieszka; Ghauri, Pervez N.; Yeniyurt, Sengun; … - In: Journal of world business : JWB 50 (2015) 1, pp. 26-35
Persistent link: https://www.econbiz.de/10010479306
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Which export channels provide real options to SMEs?
Ipsmiller, Edith; Brouthers, Keith D.; Dikova, Desislava - In: Journal of world business : JWB 56 (2021) 6, pp. 1-14
Persistent link: https://www.econbiz.de/10013271552
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Staffing global marketing positions : what we don't know can make a difference
Harvey, Michael G.; Novicevic, Milorad M. - In: Journal of world business : JWB 35 (2000) 1, pp. 80-94
Persistent link: https://www.econbiz.de/10001463364
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How do high-technology firms create value in international M&A? : integration, autonomy and cross-border contingencies
Zhu, Hong; Xia, Jun; Makino, Shige - In: Journal of world business : JWB 50 (2015) 4, pp. 718-728
Persistent link: https://www.econbiz.de/10011392795
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Is a global nonmarket strategy possible? : economic integration in a multipolar world order
Kobrin, Stephen J. - In: Journal of world business : JWB 50 (2015) 2, pp. 262-272
Persistent link: https://www.econbiz.de/10010511200