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Management science : journal of the Institute for Operations Research and the Management Sciences
SpringerLink / Bücher
1,573
Industrial marketing management : the international journal for industrial and high-tech firms
714
Springer eBook Collection
361
Gabler Edition Wissenschaft
351
Springer eBook Collection / Business and Economics
351
Europäische Hochschulschriften / 5
315
Journal of business research : JBR
281
The journal of business & industrial marketing
261
Research
246
Journal of Food Distribution Research
208
Lehrbuch
189
Journal of business-to-business marketing
144
Management Science
132
Journal of Agricultural and Applied Economics
130
Journal of marketing
129
essentials
128
Hamburger Schriften zur Marketingforschung
114
European journal of marketing : EJM
108
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
104
Gabler Research
99
International Food and Agribusiness Management Review
94
Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
90
Innovatives Markenmanagement
90
Neue betriebswirtschaftliche Forschung : Nbf
89
Journal of marketing management : MM
84
Journal of the Academy of Marketing Science
81
Agricultural Economics Reports
80
Amber Waves
80
2007 Second International Conference, August 20-22, 2007, Accra, Ghana
79
Journal of marketing education : JME
78
Schriftenreihe Schwerpunkt Marketing
77
DUV / Wirtschaftswissenschaft
75
Springer eBook Collection / Business and Management
75
Schriften zu Marketing und Management
74
farmdoc daily
74
Schriftenreihe Studien zum Konsumentenverhalten
73
Gabler-Edition Wissenschaft
72
Review of Marketing and Agricultural Economics
72
Agricultural and Resource Economics Review
70
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ECONIS (ZBW)
86
Showing
1
-
10
of
86
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1
Pathways to profits : the impact of
marketing
vs. finance skills on business performance
Anderson, Stephen J.
;
Chandy, Rajesh K.
;
Zia, Bilal
- In:
Management science : journal of the Institute for …
64
(
2018
)
12
,
pp. 5559-5583
Persistent link: https://www.econbiz.de/10011964524
Saved in:
2
The ability of Nash's theory of cooperative games to predict the outcomes of buyer-seller negotiations : a dyad-level test
Neslin, Scott A.
- In:
Management science : journal of the Institute for …
32
(
1986
)
4
,
pp. 480-498
Persistent link: https://www.econbiz.de/10001015270
Saved in:
3
A market entry timing model for new technologies
Kalish, Shlomo
- In:
Management science : journal of the Institute for …
32
(
1986
)
2
,
pp. 194-205
Persistent link: https://www.econbiz.de/10001015500
Saved in:
4
The dynamics of prices and market shares over the product life cycle
Wernerfelt, Birger
- In:
Management science : journal of the Institute for …
31
(
1985
)
8
,
pp. 928-939
Persistent link: https://www.econbiz.de/10001015615
Saved in:
5
Market share rewards to pioneering brands : an empir. analysis and strategic implications
Urban, Glen L.
(
contributor
)
- In:
Management science : journal of the Institute for …
32
(
1986
)
6
,
pp. 645-659
Persistent link: https://www.econbiz.de/10001017822
Saved in:
6
On manufacturing
marketing
incentives
Porteus, Evan L.
- In:
Management science : journal of the Institute for …
37
(
1991
)
9
,
pp. 1166-1181
Persistent link: https://www.econbiz.de/10001112399
Saved in:
7
Sources of superior performance : market share versus industry effects in the US brewing industry
Montgomery, Cynthia A.
- In:
Management science : journal of the Institute for …
37
(
1991
)
8
,
pp. 954-959
Persistent link: https://www.econbiz.de/10001113429
Saved in:
8
The structure of equilibria in market share attraction models
Monahan, George E.
- In:
Management science : journal of the Institute for …
33
(
1987
)
2
,
pp. 228-243
Persistent link: https://www.econbiz.de/10001025348
Saved in:
9
Brand performance volatility from
marketing
spending
Fischer, Marc
;
Shin, Hyun
;
Hanssens, Dominique M.
- In:
Management science : journal of the Institute for …
62
(
2016
)
1
,
pp. 197-215
Persistent link: https://www.econbiz.de/10011432951
Saved in:
10
How point-of-sale
marketing
mix impacts national-brand purchase shares
Hwang, Minha
;
Thomadsen, Raphael
- In:
Management science : journal of the Institute for …
62
(
2016
)
2
,
pp. 571-590
Persistent link: https://www.econbiz.de/10011446258
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