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~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
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Management science : journal of the Institute for Operations Research and the Management Sciences
SpringerLink / Bücher
1,670
Journal of business research : JBR
800
Journal of retailing and consumer services
597
Industrial marketing management : the international journal for industrial and high-tech firms
522
Springer eBook Collection
386
Gabler Edition Wissenschaft
368
Springer eBook Collection / Business and Economics
368
Europäische Hochschulschriften / 5
323
International journal of hospitality management
284
Research
256
The journal of services marketing
226
The journal of business & industrial marketing
223
Journal of the Academy of Marketing Science
212
Journal of Food Distribution Research
208
Journal of strategic marketing
205
Lehrbuch
192
The service industries journal
190
Journal of marketing
184
European journal of marketing : EJM
171
Journal of marketing management : MM
154
International journal of electronic customer relationship management : IJECRM
153
Marketing intelligence & planning
140
Management Science
135
Journal of travel and tourism marketing
134
International journal of contemporary hospitality management
130
Journal of Agricultural and Applied Economics
130
Asia Pacific journal of marketing and logistics
125
The journal of product & brand management
123
essentials
123
Journal of hospitality marketing & management
122
Psychology & marketing
119
Tourism management : research, policies, practice
119
Journal of service research : JSR
118
Hamburger Schriften zur Marketingforschung
117
Cogent business & management
116
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
116
Journal of service management
112
Journal of retailing
111
The journal of brand management : an international journal
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Service quality variability and termination behavior
Sriram, S.
;
Chintagunta, Pradeep K.
;
Manchanda, Puneet
- In:
Management science : journal of the Institute for …
61
(
2015
)
11
,
pp. 2739-2759
Persistent link: https://www.econbiz.de/10011409162
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2
Behavior-based advertising
Shen, Qiaowei
;
Villas-Boas, J. Miguel
- In:
Management science : journal of the Institute for …
64
(
2018
)
5
,
pp. 2047-2064
Persistent link: https://www.econbiz.de/10011873951
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3
Do store brands aid store loyalty?
Seenivasan, Satheesh
;
Sudhir, K.
;
Talukdar, Debabrata
- In:
Management science : journal of the Institute for …
62
(
2016
)
3
,
pp. 802-816
Persistent link: https://www.econbiz.de/10011453561
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4
Philanthropic campaigns and customer behavior : field experiments on an online taxi booking platform
Singh, Jasjit
;
Teng, Nina
;
Netessine, Serguei
- In:
Management science : journal of the Institute for …
65
(
2019
)
2
,
pp. 913-932
Persistent link: https://www.econbiz.de/10012000779
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5
A model of customer reward programs with finite expiration terms
Sun, Yacheng
;
Zhang, Dan
- In:
Management science : journal of the Institute for …
65
(
2019
)
8
,
pp. 3889-3903
Persistent link: https://www.econbiz.de/10012062834
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Learning by doing in multiproduct manufacturing : variety, customizations, and overlapping product generations
Egelman, Carolyn D.
;
Epple, Dennis N.
;
Argote, Linda
; …
- In:
Management science : journal of the Institute for …
63
(
2017
)
2
,
pp. 405-423
Persistent link: https://www.econbiz.de/10011647333
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7
How does adoption of the outlet channel impact customers' spending in the retail stores : conflict or synergy?
Soysal, Gonca
;
Krishnamurthi, Lakshman
- In:
Management science : journal of the Institute for …
62
(
2016
)
9
,
pp. 2692-2704
Persistent link: https://www.econbiz.de/10011577191
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8
How do delay announcements shape customer behavior? : an empirical study
Yu, Qiuping
;
Allon, Gad
;
Bassamboo, Achal
- In:
Management science : journal of the Institute for …
63
(
2017
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10011646278
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9
The role of customer investor involvement in crowdfunding success
Cornelius, Philipp B.
;
Gokpinar, Bilal
- In:
Management science : journal of the Institute for …
66
(
2020
)
1
,
pp. 452-472
Persistent link: https://www.econbiz.de/10012156639
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10
On the efficacy of static prices for revenue management in the face of strategic customers
Chen, Yiwei
;
Farias, Vivek F.
;
Trichakis, Nikolaos
- In:
Management science : journal of the Institute for …
65
(
2019
)
12
,
pp. 5535-5555
Persistent link: https://www.econbiz.de/10012146675
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