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Estimating demand for mobile applications in the new economy
Ghose, Anindya; Han, Sang Pil - In: Management science : journal of the Institute for … 60 (2014) 6, pp. 1470-1488
Persistent link: https://www.econbiz.de/10010381864
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Mobile targeting
Luo, Xueming; Andrews, Michelle; Fang, Zheng; Phang, … - In: Management science : journal of the Institute for … 60 (2014) 7, pp. 1738-1756
Persistent link: https://www.econbiz.de/10010399497
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Battle of the channels : the impact of tablets on digital commerce
Xu, Kaiquan; Chan, Jason; Ghose, Anindya; Han, Sang Pil - In: Management science : journal of the Institute for … 63 (2017) 5, pp. 1469-1492
Persistent link: https://www.econbiz.de/10011684768
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Omnichannel service operations with online and offline self-order technologies
Gao, Fei; Su, Xuanming - In: Management science : journal of the Institute for … 64 (2018) 8, pp. 3595-3608
Persistent link: https://www.econbiz.de/10011899930
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Lower price or higher reward? : measuring the effect of consumers’ preferences on reward programs
Rossi, Federico - In: Management science : journal of the Institute for … 64 (2018) 9, pp. 4451-4470
Persistent link: https://www.econbiz.de/10011921534
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Strategic consumers, revenue management, and the design of loyalty programs
Chun, So Yeon; Ovchinnikov, Anton - In: Management science : journal of the Institute for … 65 (2019) 9, pp. 3969-3987
Persistent link: https://www.econbiz.de/10012118531
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How does firm scope depend on customer switching costs? : evidence from mobile telecommunications markets
Abolfathi, Niloofar; Santamaria, Simone; Williams, Charles - In: Management science : journal of the Institute for … 68 (2022) 1, pp. 316-332
Persistent link: https://www.econbiz.de/10012821166
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Mobile targeting using customer trajectory patterns
Ghose, Anindya; Li, Beibei; Liu, Siyuan - In: Management science : journal of the Institute for … 65 (2019) 11, pp. 5027-5049
Persistent link: https://www.econbiz.de/10012125865
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Customer loyalty programs : are they profitable?
Singh, Siddharth S.; Jain, Dipak; Krishnan, Trichy V. - In: Management science : journal of the Institute for … 54 (2008) 6, pp. 1205-1211
Persistent link: https://www.econbiz.de/10003737498
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Managing strategic inventories via manufacturer-to-consumer rebates
Arya, Anil; Mittendorf, Brian - In: Management science : journal of the Institute for … 59 (2013) 4, pp. 813-818
Persistent link: https://www.econbiz.de/10009741299