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Improving penetration forecasts using social interactions data
Toubia, Olivier; Goldenberg, Jacob; Garcia, Rosanna - In: Management science : journal of the Institute for … 60 (2014) 12, pp. 3049-3066
Persistent link: https://www.econbiz.de/10010461768
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An optimal contact model for maximizing online panel response rates
Neslin, Scott A.; Novak, Thomas P.; Baker, Kenneth R.; … - In: Management science : journal of the Institute for … 55 (2009) 5, pp. 727-737
Persistent link: https://www.econbiz.de/10003859941
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Attribute-level heterogeneity
Ebbes, Peter; Liechty, John C.; Grewal, Rajdeep - In: Management science : journal of the Institute for … 61 (2015) 4, pp. 885-897
Persistent link: https://www.econbiz.de/10010526539
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A numerical approach to deriving long-run equilibrium solutions in spatial positioning models
Choi, Seung-chan - In: Management science : journal of the Institute for … 38 (1992) 1, pp. 75-86
Persistent link: https://www.econbiz.de/10001121829
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Implications of errors in survey data : a Bayesian model
Gaba, Anil - In: Management science : journal of the Institute for … 38 (1992) 7, pp. 913-925
Persistent link: https://www.econbiz.de/10001129143
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Product positioning under price competition
Choi, Seung-chan - In: Management science : journal of the Institute for … 36 (1990) 2, pp. 175-199
Persistent link: https://www.econbiz.de/10001083693
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Prelaunch forecasting of new automobiles
Urban, Glen L. - In: Management science : journal of the Institute for … 36 (1990) 4, pp. 401-421
Persistent link: https://www.econbiz.de/10001083747
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Forecasting with a repeat purchase diffusion model
Rao, Ambar G. - In: Management science : journal of the Institute for … 34 (1988) 6, pp. 734-752
Persistent link: https://www.econbiz.de/10001060415
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Counting your customers : who are they and what will they do next?
Schmittlein, David C. - In: Management science : journal of the Institute for … 33 (1987) 1, pp. 1-24
Persistent link: https://www.econbiz.de/10001025888
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Lead users : a source of novel product concepts
Hippel, Eric von - In: Management science : journal of the Institute for … 32 (1986) 7, pp. 791-805
Persistent link: https://www.econbiz.de/10001017800