//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
New Food Marketing : Trends &...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
333
Konsumentenverhalten
333
Theorie
80
Theory
80
Preismanagement
73
Pricing strategy
73
marketing
53
Online retailing
43
Online-Handel
43
Experiment
41
Internet marketing
40
Online-Marketing
40
Game theory
35
Spieltheorie
35
Einzelhandel
34
Retail trade
34
Beziehungsmarketing
28
Relationship marketing
28
pricing
28
E-commerce
26
Electronic Commerce
26
Social Web
26
Social web
26
Advertising
24
Preisdifferenzierung
24
Price discrimination
24
Werbung
24
Decision
20
Entscheidung
20
Revenue management
20
Revenue-Management
20
Behavioral economics
19
Learning process
19
Lernprozess
19
Verhaltensökonomik
19
Präferenztheorie
18
Theory of preferences
18
Distribution channel
17
Information behaviour
17
Informationsverhalten
17
more ...
less ...
Online availability
All
Undetermined
251
Free
10
Type of publication
All
Article
392
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
393
Aufsatz in Zeitschrift
393
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
393
Author
All
Ghose, Anindya
6
Hosanagar, Kartik
6
Girotra, Karan
5
Netessine, Serguei
5
Su, Xuanming
5
Villas-Boas, J. Miguel
5
Vulcano, Gustavo
5
Allon, Gad
4
Amaldoss, Wilfred
4
Chintagunta, Pradeep K.
4
Dukes, Anthony
4
Guo, Liang
4
Lee, Dokyun
4
Simchi-Levi, David
4
Thomadsen, Raphael
4
Bassamboo, Achal
3
Belavina, Elena
3
Chan, Tat
3
Choe, Chongwoo
3
Cui, Shiliang
3
Gao, Fei
3
Li, Beibei
3
Martínez-de-Albéniz, Victor
3
Milkman, Katherine L.
3
Ofek, Elie
3
Rusmevichientong, Paat
3
Sahin, Ozge
3
Smith, Michael D.
3
Sudhir, K.
3
Swinney, Robert
3
Urban, Glen L.
3
Van Ryzin, Garrett
3
Wilbur, Kenneth C.
3
Zhang, Fuqiang
3
Acland, Dan
2
Agarwal, Sumit
2
Agrawal, Vishal V.
2
Aviv, Yossi
2
Baucells, Manel
2
Bazerman, Max H.
2
more ...
less ...
Published in...
All
Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of business research : JBR
2,136
Journal of retailing and consumer services
1,950
International journal of consumer studies
800
SpringerLink / Bücher
752
International journal of hospitality management
747
Psychology & marketing
699
NBER working paper series
614
Journal of consumer research : JCR ; an interdisciplinary bimonthly
601
Working paper / National Bureau of Economic Research, Inc.
540
Food policy : economics planning and politics of food and agriculture
483
European Journal of Marketing
470
NBER Working Paper
469
European journal of marketing : EJM
429
Asia Pacific journal of marketing and logistics
409
The journal of product & brand management
403
Journal of marketing management : MM
383
Journal of marketing research : JMR
369
The journal of brand management : an international journal
365
Journal of marketing
353
Journal of travel and tourism marketing
353
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
350
Journal of the Academy of Marketing Science
336
Tourism management : research, policies, practice
333
Journal of international consumer marketing
331
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
328
Journal of marketing communications
320
Marketing letters : a journal of research in marketing
317
Young consumers : insight and ideas for responsible marketers
313
Cogent business & management
311
Journal of retailing
311
Journal of consumer behaviour : an international research review
307
The journal of consumer marketing
301
Journal of business ethics : JOBE
298
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
297
Journal of fashion marketing and management
295
The international review of retail, distribution and consumer research
295
International journal of retail & distribution management
294
Marketing intelligence & planning
282
International journal of contemporary hospitality management
280
more ...
less ...
Source
All
ECONIS (ZBW)
393
Showing
1
-
10
of
393
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The primacy of "what" over "how much" : how type and quantity shape healthiness perceptions of
food
portions
Liu, Peggy J.
;
Haws, Kelly L.
;
Scherr, Karen
;
Redden, …
- In:
Management science : journal of the Institute for …
65
(
2019
)
7
,
pp. 3353-3381
Persistent link: https://www.econbiz.de/10012039997
Saved in:
2
Competitive personalized pricing
Chen, Zhijun
;
Choe, Chongwoo
;
Matsushima, Noriaki
- In:
Management science : journal of the Institute for …
66
(
2020
)
9
,
pp. 4003-4023
Persistent link: https://www.econbiz.de/10012297749
Saved in:
3
Mobile targeting using customer trajectory patterns
Ghose, Anindya
;
Li, Beibei
;
Liu, Siyuan
- In:
Management science : journal of the Institute for …
65
(
2019
)
11
,
pp. 5027-5049
Persistent link: https://www.econbiz.de/10012125865
Saved in:
4
Multidimensional targeting and consumer response
Despotakis, Stylianos
;
Yu, Jungju
- In:
Management science : journal of the Institute for …
69
(
2023
)
8
,
pp. 4518-4540
Persistent link: https://www.econbiz.de/10014339266
Saved in:
5
Consumers' costly responses to product-harm crises
Ferrer, Rosa
;
Perrone, Helena
- In:
Management science : journal of the Institute for …
69
(
2023
)
5
,
pp. 2639-2671
Persistent link: https://www.econbiz.de/10014305428
Saved in:
6
Targeted advertising in magazine markets and the advent of the Internet
Chandra, Ambarish
;
Kaiser, Ulrich
- In:
Management science : journal of the Institute for …
60
(
2014
)
7
,
pp. 1829-1843
Persistent link: https://www.econbiz.de/10010399427
Saved in:
7
Do targeted discount offers serve as advertising? : evidence from 70 field experiments
Sahni, Navdeep S.
;
Zou, Dan
;
Chintagunta, Pradeep K.
- In:
Management science : journal of the Institute for …
63
(
2017
)
8
,
pp. 2688-2705
Persistent link: https://www.econbiz.de/10011741412
Saved in:
8
Ban targeted advertising? : an empirical investigation of the consequences for app development
Kircher, Tobias
;
Foerderer, Jens
- In:
Management science : journal of the Institute for …
70
(
2024
)
2
,
pp. 1070-1092
Persistent link: https://www.econbiz.de/10014513902
Saved in:
9
Using social network activity data to identify and target job seekers
Ebbes, Peter
;
Netzer, Oded
- In:
Management science : journal of the Institute for …
68
(
2022
)
4
,
pp. 3026-3046
Persistent link: https://www.econbiz.de/10013368366
Saved in:
10
A theory of irrelevant advertising : an agency-induced targeting inefficiency
Shin, Jiwoong
;
Shin, Woochoel
- In:
Management science : journal of the Institute for …
69
(
2023
)
8
,
pp. 4481-4497
Persistent link: https://www.econbiz.de/10014339262
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->