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~isPartOf:"Marketing : ZFP ; journal of research and management"
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Absatz
15
Salespeople
6
Verkaufspersonal
6
Consumer behaviour
3
Konsumentenverhalten
3
Selling
3
Verkauf
3
Absatzforschung
2
Charisma
2
Datenbank
2
Deutschland
2
Innovation
2
Sales
2
Advertising effects
1
Brand
1
Brand Representatives
1
Brand image
1
Brand management
1
Charisma Training
1
Continuous Response Measurement
1
Corporate disclosure
1
Decision under uncertainty
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Digital Services
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Forecasting model
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Führungsstil
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10
German
6
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5
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Wagner, Udo
3
Kroeber-Riel, Werner
2
Pauser, Sandra
2
Raffée, Hans
2
Scheer, August-Wilhelm
2
Alavi, Sascha
1
Ashworth, Laurence
1
Bauer, Hans H.
1
Berth, Rolf
1
Birkelbach, Ralf
1
Diller, Hermann
1
Dörfer, Sabrina
1
Füller, Johann
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Germelmann, Claas Christian
1
Gier, Helmut
1
Haas, Alexander
1
Habel, Johannes
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Hannig, Uwe
1
Hartwig, Kea
1
Held, Johanna
1
Huber, Lorraine
1
Jacob, Frank
1
Kenning, Peter
1
Kusterer, Marion
1
Meffert, Heribert
1
Mühlbacher, Hans
1
Nastansky, Ludwig
1
Nenning, Manfred
1
Pfeiffer, Simone
1
Stieler, Maximilian
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Topritzhofer, Edgar
1
Wiedmann, Klaus Peter
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Marketing : ZFP ; journal of research and management
Industrial marketing management : the international journal for industrial and high-tech firms
161
The journal of personal selling & sales management : JPSSM
155
Journal of business research : JBR
136
Journal of marketing
89
The journal of business & industrial marketing
78
Journal of personal selling & sales management
75
Journal of the Academy of Marketing Science
65
Business horizons
56
Journal of retailing and consumer services
50
SpringerLink / Bücher
41
Working paper / National Bureau of Economic Research, Inc.
40
European journal of marketing : EJM
36
NBER working paper series
35
Journal of business-to-business marketing
34
Management science : journal of the Institute for Operations Research and the Management Sciences
33
Harvard-Manager : Periodikum zu Theorie u. Praxis d. Managements
30
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
29
NBER Working Paper
28
The service industries journal
28
Der Bankkaufmann : BK ; Fachmagazin für Bankpraxis und Bankmanagement
27
Journal of marketing research : JMR
27
Journal of retailing
27
Journal of marketing theory and practice
26
Esomar congress
24
Europäische Hochschulschriften / 5
24
Journal of marketing education : JME
22
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
22
Sparkasse : Manager-Magazin für die Sparkassen-Finanzgruppe
22
International journal of forecasting
21
Journal of business ethics : JOBE
20
Advances in business and management forecasting
19
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
18
Arbeitspapier / Institut für Marketing, Universität Mannheim
17
California management review
16
European journal of operational research : EJOR
16
IO : Management-Zeitschrift industrielle Organisation
16
IO-Management-Zeitschrift
16
International journal of production economics
16
Jahrbuch der Absatz- und Verbrauchsforschung
16
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ECONIS (ZBW)
21
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1
When brand representatives act as sales associates : mechanisms and effects of native selling and its disclosure
Held, Johanna
;
Stieler, Maximilian
;
Germelmann, Claas …
- In:
Marketing : ZFP ; journal of research and management
39
(
2017
)
1
,
pp. 44-57
Persistent link: https://www.econbiz.de/10011780852
Saved in:
2
"The does makes the poison" : investigating the optimum level of a salesperson's charisma
Pauser, Sandra
;
Wagner, Udo
- In:
Marketing : ZFP ; journal of research and management
40
(
2018
)
1
,
pp. 35-47
Persistent link: https://www.econbiz.de/10011912928
Saved in:
3
Erfolgsstrategien im persönlichen Verkauf von Luxusmarken
Wieseke, Jan
;
Alavi, Sascha
;
Habel, Johannes
;
Dörfer, …
- In:
Marketing : ZFP ; journal of research and management
35
(
2013
)
2
,
pp. 131-143
Persistent link: https://www.econbiz.de/10009750430
Saved in:
4
Beeinflusst das Produkt die Beratungsinanspruchnahme im Handel?
Haas, Alexander
;
Kenning, Peter
- In:
Marketing : ZFP ; journal of research and management
30
(
2008
)
4
,
pp. 193-204
Persistent link: https://www.econbiz.de/10003779613
Saved in:
5
The impact of bodily behaviors of sales representatives on charisma evaluations by consumers : a time-series perspective
Wagner, Udo
;
Pauser, Sandra
- In:
Marketing : ZFP ; journal of research and management
44
(
2022
)
3
,
pp. 44-59
Persistent link: https://www.econbiz.de/10013392042
Saved in:
6
A value-in use-oriented sales approach for digital services of technology companies
Hartwig, Kea
;
Jacob, Frank
- In:
Marketing : ZFP ; journal of research and management
44
(
2022
)
2
,
pp. 24-43
Persistent link: https://www.econbiz.de/10013365247
Saved in:
7
Marketingperspektiven der 80er Jahre
Raffée, Hans
- In:
Marketing : ZFP ; journal of research and management
4
(
1982
)
2
,
pp. 81-90
Persistent link: https://www.econbiz.de/10002691923
Saved in:
8
Online forum discussion-based forecasting of new product market performance
Mühlbacher, Hans
;
Füller, Johann
;
Huber, Lorraine
- In:
Marketing : ZFP ; journal of research and management
33
(
2011
)
3
,
pp. 221-234
Persistent link: https://www.econbiz.de/10009271596
Saved in:
9
Anwendungsmöglichkeiten von Mikrocomputern im Marketing
Nastansky, Ludwig
- In:
Marketing : ZFP ; journal of research and management
6
(
1984
)
1
,
pp. 31-40
Persistent link: https://www.econbiz.de/10003638247
Saved in:
10
Multikontrollinearität im Marketing-Mix : Ridge Regression und andere Diagnose- und Korrekturverfahren aus der Sicht des Anwenders
Nenning, Manfred
;
Topritzhofer, Edgar
;
Wagner, Udo
- In:
Marketing : ZFP ; journal of research and management
1
(
1979
)
2
,
pp. 101-114
Persistent link: https://www.econbiz.de/10003639550
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