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Spitzenverkäufer und Value-Selling : Anforderungen aus Kundensicht
Schmäh, Marco - In: Marketing review St. Gallen : Marketingfachzeitschrift … 25 (2008) 3, pp. 38-42
Persistent link: https://www.econbiz.de/10003719231
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Cross-functional selling teams : the loss of control of the selling function
Wilkinson, John W. - In: Marketing review St. Gallen : Marketingfachzeitschrift … 27 (2010) 1, pp. 20-24
Persistent link: https://www.econbiz.de/10003934574
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Managerial challenges among marketing, sales, and finance actors
Weissbrich, Dirk; Krohmer, Harley - In: Marketing review St. Gallen : Marketingfachzeitschrift … 28 (2011) 3, pp. 20-25
Persistent link: https://www.econbiz.de/10009153352
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Key account management : selling? : providing services? ... : or both?
Ivens, Björn Sven; Niersbach, Barbara; Pardo, Catherine - In: Marketing review St. Gallen : Marketingfachzeitschrift … 32 (2015) 6, pp. 70-78
Persistent link: https://www.econbiz.de/10011559972
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Data-driven intelligence for SME e-business : a marketing and sales perspective
Reinhold, Michael; Reinhold, Stephan - In: Marketing review St. Gallen : Marketingfachzeitschrift … 31 (2014) 4, pp. 52-59
Persistent link: https://www.econbiz.de/10010390898
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The role of key account management in marketing and sales intelligence
Ivens, Björn Sven; Pardo, Catherine - In: Marketing review St. Gallen : Marketingfachzeitschrift … 31 (2014) 4, pp. 32-40
Persistent link: https://www.econbiz.de/10010390903
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The art of war & sales : is sales the next frontier for the bots?
Deth, Samuel van - In: Marketing review St. Gallen : Marketingfachzeitschrift … 37 (2020) 5, pp. 58-61
Persistent link: https://www.econbiz.de/10012303316
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Sales transformation : quo vadis, B2B sales?
Schmäh, Marco; Kern, Manuel; Götz, Oliver - In: Marketing review St. Gallen : Marketingfachzeitschrift … 40 (2023) 2, pp. 64-70
Persistent link: https://www.econbiz.de/10014246802