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Consumer behaviour
147
Konsumentenverhalten
147
Marketing theory
21
Marketingtheorie
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Theorie
16
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16
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14
Markenführung
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Askegaard, Søren
5
Foxall, Gordon R.
5
Jafari, Aliakbar
5
Belk, Russell W.
4
Cova, Bernard
4
Bradshaw, Alan
3
Canniford, Robin
3
Dalli, Daniele
3
Davies, Andrea
3
Eckhardt, Giana M.
3
Fitchett, James A.
3
Hamilton, Kathy
3
Hartmann, Benjamin Julien
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Larsen, Gretchen
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Molesworth, Mike
3
Patsiaouras, Georgios
3
Patterson, Maurice
3
Sandıkçı, Özlem
3
Süerdem, Ahmet
3
Bardhi, Fleura
2
Batat, Wided
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Bode, Matthias
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Brown, Stephen
2
Chatzidakis, Andreas
2
Cochoy, Franck
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Coffin, Jack
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Dolbec, Pierre-Yann
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Echeverri, Per
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Gabriel, Yiannis
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Gambetti, Rossella C.
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Nixon, Elizabeth
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Schroeder, Jonathan E.
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Tadajewski, Mark
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Özçaglar-Toulouse, Nil
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Marketing theory
Journal of business research : JBR
1,980
Journal of retailing and consumer services
1,931
International journal of consumer studies
763
International journal of hospitality management
725
Psychology & marketing
660
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
505
Working paper / National Bureau of Economic Research, Inc.
431
The journal of product & brand management
392
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
The journal of brand management : an international journal
355
European journal of marketing : EJM
347
Journal of marketing research : JMR
344
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Management science : journal of the Institute for Operations Research and the Management Sciences
329
Journal of international consumer marketing
320
Journal of travel and tourism marketing
316
Journal of marketing management : MM
307
Journal of retailing
303
Cogent business & management
298
Journal of marketing communications
295
Marketing letters : a journal of research in marketing
295
International journal of retail & distribution management
292
Tourism management : research, policies, practice
292
Journal of marketing
290
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
The international review of retail, distribution and consumer research
289
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
SpringerLink / Bücher
282
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
274
Journal of the Academy of Marketing Science
266
International journal of contemporary hospitality management
262
Technological forecasting & social change : an international journal
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
254
Journal of hospitality marketing & management
245
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ECONIS (ZBW)
147
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1
Mutuality : critique and substitute for Belk's "sharing"
Arnould, Eric J.
;
Rose, Alexander S.
- In:
Marketing theory
16
(
2016
)
1
,
pp. 75-99
Persistent link: https://www.econbiz.de/10011494986
Saved in:
2
Evaluating festival attributes adopting S-D logic : the mediating role of visitor experience and visitor satisfaction
Troisi, Orlando
;
Santovito, Savino
;
Carrubbo, Luca
; …
- In:
Marketing theory
19
(
2019
)
1
,
pp. 85-102
Persistent link: https://www.econbiz.de/10012001475
Saved in:
3
Listening to consumption : towards a sonic turn in consumer research
Patterson, Maurice
;
Larsen, Gretchen
- In:
Marketing theory
19
(
2019
)
2
,
pp. 105-127
Persistent link: https://www.econbiz.de/10012109361
Saved in:
4
Psychotic, acritical and precarious? : a Lacanian exploration of the neoliberal consumer subject
Lambert, Aliette
- In:
Marketing theory
19
(
2019
)
3
,
pp. 329-346
Persistent link: https://www.econbiz.de/10012109401
Saved in:
5
"I once wore an angry bird T-shirt and went to read Qur'an" : asymmetrical institutional complexity and emerging consumption practices in Pakistan
Husain, Saima
;
Molesworth, Mike
;
Grigore, Georgiana
- In:
Marketing theory
19
(
2019
)
3
,
pp. 367-390
Persistent link: https://www.econbiz.de/10012109404
Saved in:
6
No assemblage required : on pursuing original consumer culture theory
Belk, Russell W.
;
Sobh, Rana
- In:
Marketing theory
19
(
2019
)
4
,
pp. 489-507
Persistent link: https://www.econbiz.de/10012109437
Saved in:
7
Constructing the object of research in the manner of Piet Mondrian : an integrative epistemology for consumer research
Pomiès, Anissa
;
Tissier-Desbordes, Elisabeth
- In:
Marketing theory
16
(
2016
)
3
,
pp. 279-298
Persistent link: https://www.econbiz.de/10011613534
Saved in:
8
The skins we live in
Bradshaw, Alan
;
Chatzidakis, Andreas
- In:
Marketing theory
16
(
2016
)
3
,
pp. 347-360
Persistent link: https://www.econbiz.de/10011613563
Saved in:
9
Social labour : exploring work in consumption
Anderson, Stephanie
;
Hamilton, Kathy
;
Tonner, Andrea
- In:
Marketing theory
16
(
2016
)
3
,
pp. 383-400
Persistent link: https://www.econbiz.de/10011613573
Saved in:
10
Hyper-power, the marketing concept and consumer as "boss"
Tadajewski, Mark
;
Jones, D. G. Brian
- In:
Marketing theory
16
(
2016
)
4
,
pp. 513-531
Persistent link: https://www.econbiz.de/10011645960
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