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Global marketing : foreign entry, local marketing, & global management
Johansson, Johny K. - 2006 - Fourth ed., internat. ed.
Persistent link: https://www.econbiz.de/10002564699
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Global marketing : foreign entry, local marketing & global management
Johansson, Johny K. - 2003 - 3. ed
Persistent link: https://www.econbiz.de/10001664024
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Marketing research : in a digital information environment
Hair, Joseph F.; Bush, Robert P.; Ortinau, David J. - 2009 - 4. Aufl., int. student ed.
Persistent link: https://www.econbiz.de/10003571675
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Marketing research : within a changing information environment
Hair, Joseph F.; Bush, Robert P.; Ortinau, David J. - 2006 - 3. ed., rev. internat. ed
Persistent link: https://www.econbiz.de/10002392616
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Marketing : principles & perspectives
Bearden, William O.; Ingram, Thomas N.; LaForge, Raymond W. - 2004 - 4. ed, international ed.
Persistent link: https://www.econbiz.de/10001700495
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Consumer behavior : building marketing strategy
Hawkins, Del I.; Best, Roger J.; Coney, Kenneth A. - 2004 - 9. ed., internat. ed.
Persistent link: https://www.econbiz.de/10001725923
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Marketing research : within a changing information environment
Hair, Joseph F.; Bush, Robert P.; Ortinau, David J. - 2003 - 2. ed., internat. ed
Persistent link: https://www.econbiz.de/10001660974
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Marketing
Etzel, Michael J.; Walker, Bruce J.; Stanton, William J. - 2004 - 13th ed
Persistent link: https://www.econbiz.de/10001783188
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Marketing management : knowledge and skills
Peter, Jerome Paul (contributor);  … - 2004 - 7. ed
Persistent link: https://www.econbiz.de/10001738690
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Marketing management : a strategic, decision-making approach
Mullins, John W.; Walker, Orville C.; Boyd, Harper W.; … - 2005 - 5. ed
Persistent link: https://www.econbiz.de/10001795505