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Consumer behaviour
657
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657
Brand image
102
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99
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99
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91
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Yi, Youjae
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6
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5
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5
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4
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4
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4
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4
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4
Park, Jooyoung
4
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4
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4
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4
Tal, Aner
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3
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3
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3
Eisend, Martin
3
Felix, Reto
3
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Psychology & marketing
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2,520
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980
SpringerLink / Bücher
849
International journal of consumer studies
786
NBER working paper series
681
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594
Industrial marketing management : the international journal for industrial and high-tech firms
587
European Journal of Marketing
583
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566
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552
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507
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505
Asia Pacific journal of marketing and logistics
469
Tourism management : research, policies, practice
468
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456
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445
Journal of Consumer Marketing
444
European journal of operational research : EJOR
439
The international review of retail, distribution and consumer research
437
International Journal of Retail & Distribution Management
436
Journal of marketing
435
European journal of marketing : EJM
430
Journal of the Academy of Marketing Science
429
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422
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419
Journal of marketing research : JMR
418
International journal of retail & distribution management
417
International journal of production economics
408
Journal of marketing management : MM
404
The journal of brand management : an international journal
395
Journal of Services Marketing
382
International journal of contemporary hospitality management
372
Cogent business & management
361
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
361
Technological forecasting & social change : an international journal
361
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
354
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
352
Marketing intelligence & planning
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ECONIS (ZBW)
719
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1
Guest editorial: The interaction of online technology on the consumer shopping experience
Darley, William K.
- In:
Psychology & marketing
27
(
2010
)
2
,
pp. 91-93
Persistent link: https://www.econbiz.de/10003945264
Saved in:
2
Rewarding customers who keep a product : how reinforcement affects customers' product return decision in online retailing
Gelbrich, Katja
;
Gäthke, Jana
;
Hübner, Alexander
- In:
Psychology & marketing
34
(
2017
)
9
,
pp. 853-867
Persistent link: https://www.econbiz.de/10011738111
Saved in:
3
For Indian online shoppers, have saying and doing parted ways?
Mishra, Manit
- In:
Psychology & marketing
35
(
2018
)
1
,
pp. 5-19
Persistent link: https://www.econbiz.de/10011970166
Saved in:
4
The influence of frontline employee self-disclosure about products in a retail store on customer trust in the retailer in the context of service encounters
Park, Jihye
;
Yi, Youjae
- In:
Psychology & marketing
40
(
2023
)
7
,
pp. 1417-1430
Persistent link: https://www.econbiz.de/10014291940
Saved in:
5
Personality antecedents of customer citizenship behaviors in online shopping situations
Anaza, Nwamaka A.
- In:
Psychology & marketing
31
(
2014
)
4
,
pp. 251-263
Persistent link: https://www.econbiz.de/10010347726
Saved in:
6
Examining consumers' continuous usage of multichannel retailers' mobile applications
Al-Nabhani, Khalid
;
Wilson, Alan M.
;
McLean, Graeme J.
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 168-195
Persistent link: https://www.econbiz.de/10012796084
Saved in:
7
How to strategically choose or combine augmented and virtual reality for improved online experiential retailing
Hilken, Tim
;
Chylinski, Mathew
;
Keeling, Debbie I.
; …
- In:
Psychology & marketing
39
(
2022
)
3
,
pp. 495-507
Persistent link: https://www.econbiz.de/10012817124
Saved in:
8
Do touch interface users feel more engaged? : the impact of input device type on online shoppers' engagement, affect, and purchase decisions
Chung, Sorim
;
Kramer, Thomas
;
Wong, Elaine M.
- In:
Psychology & marketing
35
(
2018
)
11
,
pp. 795-806
Persistent link: https://www.econbiz.de/10011970113
Saved in:
9
The impact of fear on the effectiveness of customer empowerment-messages in online retailing
Atalay, A. Selin
;
El Kihal, Siham
;
Pfrang, Thilo
- In:
Psychology & marketing
39
(
2022
)
9
,
pp. 1677-1686
Persistent link: https://www.econbiz.de/10013465105
Saved in:
10
Clothes, condoms, and customer satisfaction : the effect of employee mere presence on customer satisfaction depends on the shopping situation
Otterbring, Tobias
;
Lu, Chaoren
- In:
Psychology & marketing
35
(
2018
)
6
,
pp. 454-462
Persistent link: https://www.econbiz.de/10011970144
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