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Consumer behaviour
114
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Yi, Youjae
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Psychology & marketing
Journal of business research : JBR
991
Tourism management : research, policies, practice
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809
International journal of hospitality management
616
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559
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Industrial marketing management : the international journal for industrial and high-tech firms
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Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
212
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211
Tourism economics : the business and finance of tourism and recreation
191
Asia Pacific journal of marketing and logistics
175
International journal of electronic customer relationship management : IJECRM
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International Journal of Bank Marketing
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Journal of marketing
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Services marketing quarterly
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143
European journal of marketing : EJM
142
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141
Journal of Business & Industrial Marketing
140
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
133
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ECONIS (ZBW)
185
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1
"You post, I travel" : bloggers' credibility, digital engagement, and travelers' behavioral intention : the mediating role of hedonic and utilitarian motivations
Mainolfi, Giada
;
Lo Presti, Letizia
;
Marino, Vittoria
; …
- In:
Psychology & marketing
39
(
2022
)
5
,
pp. 1022-1034
Persistent link: https://www.econbiz.de/10013186905
Saved in:
2
Rewards that undermine customer loyalty? : a motivational approach to loyalty programs
Kim, Kyongseok
;
Ahn, Sun Joo
- In:
Psychology & marketing
34
(
2017
)
9
,
pp. 842-852
Persistent link: https://www.econbiz.de/10011738107
Saved in:
3
How gamifying AI shapes customer
motivation
, engagement, and purchase behavior
Elmashhara, Maher Georges
;
De Cicco, Roberta
;
Silva, …
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 134-150
Persistent link: https://www.econbiz.de/10014467479
Saved in:
4
Exploring the motivating factors for using live-streaming and their influence on consumers' hedonic well-being : the mediating effect of psychological engagement
Asante, Isaac Owusu
;
Jiang, Yushi
;
Miao, Miao
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 27-44
Persistent link: https://www.econbiz.de/10014467463
Saved in:
5
Understanding crowding perceptions and their impact on place experience : insights from a mixed-methods study
Sanz Blas, Silvia
;
Buzova, Daniela
;
Garrigos-Simon, …
- In:
Psychology & marketing
41
(
2024
)
5
,
pp. 1022-1035
Persistent link: https://www.econbiz.de/10014530880
Saved in:
6
Impact of relational benefits on trust in the Asian context : alternative model testing with satisfaction as a mediator and relationship age as a moderator
Fatima, Johra Kayeser
;
Di Mascio, Rita
;
Johns, Raechel
- In:
Psychology & marketing
35
(
2018
)
6
,
pp. 443-453
Persistent link: https://www.econbiz.de/10011970142
Saved in:
7
Clothes, condoms, and customer satisfaction : the effect of employee mere presence on customer satisfaction depends on the shopping situation
Otterbring, Tobias
;
Lu, Chaoren
- In:
Psychology & marketing
35
(
2018
)
6
,
pp. 454-462
Persistent link: https://www.econbiz.de/10011970144
Saved in:
8
The effect of service quality on customer satisfaction, loyalty, and happiness in five Asian countries
Gong, Taeshik
;
Yi, Youjae
- In:
Psychology & marketing
35
(
2018
)
6
,
pp. 427-442
Persistent link: https://www.econbiz.de/10011970145
Saved in:
9
"I won't leave you although you disappoint me" : the interplay between satisfaction, investment, and alternatives in determining consumer-brand relationship commitment
Sung, Yongjun
;
Choi, Sejung Marina
- In:
Psychology & marketing
27
(
2010
)
11
,
pp. 1050-1073
Persistent link: https://www.econbiz.de/10008698325
Saved in:
10
Guest editorial: The interaction of online technology on the consumer shopping experience
Darley, William K.
- In:
Psychology & marketing
27
(
2010
)
2
,
pp. 91-93
Persistent link: https://www.econbiz.de/10003945264
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