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A structural model of salesforce compensation dynamics : response to Profs. Rust and Staelin
Misra, Sanjog; Nair, Harikesh - In: Quantitative marketing and economics : QME 9 (2011) 3, pp. 267-273
Persistent link: https://www.econbiz.de/10009348709
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Rust's and Staelin's comments on: "A structural model of sales force compensation dynamics: estimation and field implementation" by Sanjong Misra and Harikesh Nair
Rust, John; Staelin, Richard - In: Quantitative marketing and economics : QME 9 (2011) 3, pp. 259-265
Persistent link: https://www.econbiz.de/10009348717
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A structural model of sales-force compensation dynamics : estimation and field implementation
Misra, Sanjog; Nair, Harikesh - In: Quantitative marketing and economics : QME 9 (2011) 3, pp. 211-257
Persistent link: https://www.econbiz.de/10009348719
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Television ad-skipping, consumption complementarities and the consumer demand for advertising
Tuchman, Anna E.; Nair, Harikesh; Gardete, Pedro M. - In: Quantitative marketing and economics : QME 16 (2018) 2, pp. 111-174
Persistent link: https://www.econbiz.de/10011875055
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Price promotions and "freemium" app monetization
Runge, Julian; Levav, Jonathan; Nair, Harikesh - In: Quantitative marketing and economics : QME 20 (2022) 2, pp. 101-139
Persistent link: https://www.econbiz.de/10013455903
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Comments on "counterfactual inference for consumer choice across many product categories
Chintagunta, Pradeep K. - In: Quantitative marketing and economics : QME 19 (2021) 3/4, pp. 411-415
Persistent link: https://www.econbiz.de/10012818138
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Information, learning, and drug diffusion : the case of Cox-2 inhibitors
Chintagunta, Pradeep K.; Jiang, Renna; Jin, Ginger Zhe - In: Quantitative marketing and economics : QME 7 (2009) 4, pp. 399-443
Persistent link: https://www.econbiz.de/10003908616
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Investigating brand preferences across social groups and consumption contexts
Kim, Minki; Chintagunta, Pradeep K. - In: Quantitative marketing and economics : QME 10 (2012) 3, pp. 305-333
Persistent link: https://www.econbiz.de/10009619789
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A new multivariate count data model to study multi-category physician prescription behavior
Dong, Xiaojing; Chintagunta, Pradeep K.; Manchanda, Puneet - In: Quantitative marketing and economics : QME 9 (2011) 3, pp. 301-337
Persistent link: https://www.econbiz.de/10009348625
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Geography as branding : descriptive evidence from Taobao
Chintagunta, Pradeep K.; Chu, Junhong - In: Quantitative marketing and economics : QME 19 (2021) 1, pp. 53-92
Persistent link: https://www.econbiz.de/10012488949