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An extensive framework of customer-to-customer value co-creation practices : a study in a running event context
Nguyen Bac Nguyen; Menezes, João - In: Services marketing quarterly 45 (2024) 2, pp. 182-224
Persistent link: https://www.econbiz.de/10014566259
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Service agent driven co-created caring in chat-based customer service encounters
Heinonen, Johanna; Sthapit, Erose - In: Services marketing quarterly 45 (2024) 1, pp. 1-24
Persistent link: https://www.econbiz.de/10014513536
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A framework to improve the digital customer experience in complex services
Kandil, Omnia; Dessart, Laurence; Standaert, Willem; … - In: Services marketing quarterly 45 (2024) 1, pp. 25–54
Persistent link: https://www.econbiz.de/10014513537
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Exploring online sentiment (OS) as a measure of customer experience (CX) for telecommunication services
Lappeman, James; Meyer, Seth; Miguel, Diana - In: Services marketing quarterly 43 (2022) 3, pp. 257-276
Persistent link: https://www.econbiz.de/10013352800
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Is love extendable to relationship marketing and supply chain management?
Madadi, Rozbeh; Torres, Ivonne M.; Zúñiga, Miguel Ángel - In: Services marketing quarterly 43 (2022) 3, pp. 374-388
Persistent link: https://www.econbiz.de/10013352810
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How to enhance customer loyalty to retail stores via retail service quality practices? : a moderated mediated mechanism
Sivapalan, Achchuthan; Shankar, Amit; Das, Manish; … - In: Services marketing quarterly 43 (2022) 4, pp. 445-465
Persistent link: https://www.econbiz.de/10013416990
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Interactive value formation : exploring the literature on dark side of the service experience from the perspective of value co-destruction (VCD)
Codá, Renato Calhau; Farias, Josivania Silva - In: Services marketing quarterly 43 (2022) 4, pp. 520-540
Persistent link: https://www.econbiz.de/10013416997
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The role of customer complaint management on switching intention and customer exit in fitness centers
Campos, Pimenta, Marco Tulio; Mesquita, José Marcos … - In: Services marketing quarterly 44 (2023) 1, pp. 51-72
Persistent link: https://www.econbiz.de/10013546191
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I deserve that deal! : effects of new customer exclusive promotions on existing service customers
Gardner, Mary Jane; Melancon, Joanna Phillips - In: Services marketing quarterly 44 (2023) 1, pp. 73-102
Persistent link: https://www.econbiz.de/10013546192
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The differential impact of e-service quality's dimensions on trust and loyalty of retail bank customers in an emerging market
Shaikh, Ateeque; Banerjee, Shubhomoy; Singh, Baljeet - In: Services marketing quarterly 44 (2023) 2/3, pp. 121-141
Persistent link: https://www.econbiz.de/10014320365