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Marktforschung
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The journal of business : B
Journal of marketing research : JMR
385
Journal of marketing
180
Overseas business reports : OBR
155
Jahrbuch der Absatz- und Verbrauchsforschung
125
Journal of business research : JBR
120
Management science : journal of the Institute for Operations Research and the Management Sciences
118
International journal of market research : JMRS ; the journal of the Market Research Society
101
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
84
SpringerLink / Bücher
79
Journal of the Academy of Marketing Science
78
Qualitative market research : an international journal
73
Journal of business economics : JBE
71
Operations research
71
Journal of advertising research
70
Esomar congress
68
Der Marktforscher : Marktforschung, Absatzforschung, Werbeforschung, Verbrauchsforschung
63
European journal of operational research : EJOR
61
Europäische Hochschulschriften / 5
61
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
60
Journal of retailing
58
Marketing : ZFP ; journal of research and management
57
European marketing research review
51
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
48
Qualitative Marktforschung : Konzepte - Methoden - Analysen
47
Harvard business review : HBR
45
Marketing letters : a journal of research in marketing
45
Gabler Edition Wissenschaft
43
International journal of market research
42
Journal of marketing management : MM
42
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
40
Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
36
Journal of the Market Research Society : JMRS
35
Operations-Research-Verfahren
34
Business horizons
33
Die Betriebswirtschaft : DBW
32
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
32
Handbuch Marktforschung : Methoden, Anwendungen, Praxisbeispiele
32
Journal of consumer behaviour : an international research review
32
Handbuch der Marktforschung
30
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ECONIS (ZBW)
32
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1
A game theoretic approach to cash management
Batlin, Carl Alan
;
Hinko, Susan
- In:
The journal of business : B
55
(
1982
)
3
,
pp. 367-381
Persistent link: https://www.econbiz.de/10001881463
Saved in:
2
Borrowing from the behavioral sciences
Kerby, Joe Kent
- In:
The journal of business : B
42
(
1969
)
2
,
pp. 152-161
Persistent link: https://www.econbiz.de/10002215848
Saved in:
3
Modeling and estimation in changing market environments
Wildt, Albert R.
;
Winer, Russel S.
- In:
The journal of business : B
56
(
1983
)
3
,
pp. 365-388
Persistent link: https://www.econbiz.de/10002989071
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4
On the validity of using students as subjects in consumer behavior investigations
Shuptrine, F. Kelly
- In:
The journal of business : B
48
(
1975
)
3
,
pp. 383-390
Persistent link: https://www.econbiz.de/10002797101
Saved in:
5
Effects of price and salesman expertise on customer purchasing behavior
Woodside, Arch G.
;
Davenport jr., J. William
- In:
The journal of business : B
49
(
1976
)
1
,
pp. 51-59
Persistent link: https://www.econbiz.de/10003013243
Saved in:
6
Consumer payment systems : the relationship of attribute structure to preface and usage
Hirschman, Elizabeth C.
- In:
The journal of business : B
55
(
1982
)
4
,
pp. 531-545
Persistent link: https://www.econbiz.de/10002862189
Saved in:
7
The effects of expectation levels and role consensus on the buyer-seller dyad
Tosi jr., Henry L.
- In:
The journal of business : B
39
(
1966
)
4
,
pp. 516-529
Persistent link: https://www.econbiz.de/10002912853
Saved in:
8
Information, advertising, and the structure of the market
Lynk, William J.
- In:
The journal of business : B
54
(
1981
)
2
,
pp. 271-303
Persistent link: https://www.econbiz.de/10002487220
Saved in:
9
Two important problems in sales forecasting
Lorie, James H.
- In:
The journal of business : B
30
(
1957
)
3
,
pp. 172-179
Persistent link: https://www.econbiz.de/10002490958
Saved in:
10
An experimental method for estimating demand
Pessemier, Edgar A.
- In:
The journal of business : B
33
(
1960
)
4
,
pp. 373-383
Persistent link: https://www.econbiz.de/10002637931
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