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Customer and employee co-creation of radical service innovations
Melton, Horace; Hartline, Michael D. - In: The journal of services marketing 29 (2015) 2, pp. 112-123
Persistent link: https://www.econbiz.de/10011343388
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Performance effects of involving lead users and close customers in new service development
Carbonell, Pilar; Rodriguez-Escudero, Ana I.; Pujari, … - In: The journal of services marketing 26 (2012) 7, pp. 497-509
Persistent link: https://www.econbiz.de/10009672307
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Exploring dualities of service innovation : implications for service research
Witell, Lars; Anderson, Laurel; Brodie, Roderick J.; … - In: The journal of services marketing 29 (2015) 6/7, pp. 436-441
Persistent link: https://www.econbiz.de/10011418320
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A self-determination theory perspective on customer participation in service development
Engström, Jon; Elg, Mattias - In: The journal of services marketing 29 (2015) 6/7, pp. 511-521
Persistent link: https://www.econbiz.de/10011418356
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Creating new market for industrial services in nascent fields
Hu, Yansong; McLoughlin, Damien - In: The journal of services marketing 26 (2012) 5, pp. 322-331
Persistent link: https://www.econbiz.de/10009581885
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Exploring the "black box" of customer co-creation processes
Trischler, Jakob; Pervan, Simon J.; Scott, Donald Robert - In: The journal of services marketing 31 (2017) 3, pp. 265-280
Persistent link: https://www.econbiz.de/10011741253
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Extending the context of service : from encounters to ecosystems
Akaka, Melissa Archpru; Vargo, Stephen L. - In: The journal of services marketing 29 (2015) 6/7, pp. 453-462
Persistent link: https://www.econbiz.de/10011418340
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Retrospective: compatibility management : customer-to-customer relationships in service environments
Martin, Charles L. - In: The journal of services marketing 30 (2016) 1, pp. 11-15
Persistent link: https://www.econbiz.de/10011445595
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Retrospective : a cross-sectional test of the effect and conceptualization of service value revisited
Cronin, J. J. - In: The journal of services marketing 30 (2016) 3, pp. 261-265
Persistent link: https://www.econbiz.de/10011524364
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Determinants of services co-creation with business customers
Jouny-Rivier, Elodie; Reynoso, Javier; Edvardsson, Bo - In: The journal of services marketing 31 (2017) 2, pp. 85-103
Persistent link: https://www.econbiz.de/10011654583