Narrow search
Showing 1 - 10 of 25
Cover Image
Trends in sports analytics for event management : a content analysis
Sen, Subhasis; Rajagopal, K. - In: The marketing review 20 (2020) 1/2, pp. 1-16
Persistent link: https://www.econbiz.de/10012299456
Cover Image
Towards a branding oriented higher education sector : an overview of the four perspectives on university marketing studies
Sujchaphong, Narissara; Bang, Nguyen; Melewar, T. C. - In: The marketing review 17 (2017) 1, pp. 87-116
Persistent link: https://www.econbiz.de/10011760353
Cover Image
Art and urban renewal : public and private developments in Las Vegas
Ryan, Nicky - In: The marketing review 13 (2013) 3, pp. 283-295
Persistent link: https://www.econbiz.de/10010237419
Cover Image
Reflections upon the use of existential-phenomenological methods to study elderly consumers in care homes
Stone, Tim - In: The marketing review 9 (2009) 3, pp. 213-229
Persistent link: https://www.econbiz.de/10003883388
Cover Image
Reaching donors : neuro-linguistic programming implications for effective charity marketing communications
Mainwaring, Susan; Skinner, Heather - In: The marketing review 9 (2009) 3, pp. 231-242
Persistent link: https://www.econbiz.de/10003883391
Cover Image
Relating the curriculum to marketing competence : a conceptual framework
Wellman, Neil - In: The marketing review 10 (2010) 2, pp. 119-134
Persistent link: https://www.econbiz.de/10003980719
Cover Image
Marketing out of the recession : recovery is coming, but things will never be the same again
Piercy, Nigel; Cravens, David W.; Lane, Nikala - In: The marketing review 10 (2010) 1, pp. 3-23
Persistent link: https://www.econbiz.de/10003963377
Cover Image
Discovering how brands grow
Corkindale, David - In: The marketing review 11 (2011) 4, pp. 337-345
Persistent link: https://www.econbiz.de/10009428160
Cover Image
Students' evaluation of teaching (SET) in higher education : a question of reliability and validity
Madichie, Nnamdi O. - In: The marketing review 11 (2011) 4, pp. 381-391
Persistent link: https://www.econbiz.de/10009485836
Cover Image
Product placement and its effectiveness : a systematic review and propositions for future research
Chan, Fanny Fong Yee - In: The marketing review 12 (2012) 1, pp. 39-60
Persistent link: https://www.econbiz.de/10009549382