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Differentiated effect of advertising : joint vs. separate consumption
Park, Sangwon; Nicolau, Juan L. - In: Tourism management : research, policies, practice 47 (2015), pp. 107-114
Persistent link: https://www.econbiz.de/10010499490
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Does destination nostalgic advertising enhance tourists' intentions to visit? : the moderating role of destination type
Su, LuJun; Ye, Chengzhi; Huang, Yinghua - In: Tourism management : research, policies, practice 100 (2024), pp. 1-14
Persistent link: https://www.econbiz.de/10014457508
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Effective destination user-generated advertising : matching effect between goal framing and self-esteem
Wang, Lilei; Guo, Ziqi; Zhang, Guangyu; Xu, Xing'an - In: Tourism management : research, policies, practice 92 (2022), pp. 1-13
Persistent link: https://www.econbiz.de/10013326675
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Restriction reduction : the effects of mobility restriction on consumers' preferences for advertisements of tourism products
Luo, Xiaoyan; Hu, Jihao; Wan, Lisa C.; Yi, Xiao - In: Tourism management : research, policies, practice 94 (2023), pp. 1-11
Persistent link: https://www.econbiz.de/10013440008
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Managing cross-country skiing destinations under the conditions of climate change : scenarios for destinations in Austria and Finland
Landauer, Mia; Pröbstl, Ulrike; Haider, Wolfgang - In: Tourism management : research, policies, practice 33 (2012) 4, pp. 741-751
Persistent link: https://www.econbiz.de/10009510094
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Toward an integrated model of tourist expectation formation and gender difference
Wang, Chunyang; Qu, Hailin; Ksu, Maxwell K. - In: Tourism management : research, policies, practice 54 (2016), pp. 58-71
Persistent link: https://www.econbiz.de/10011451937
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The moderating effect of cultural congruence on the internal marketing practice and employee satisfaction relationship : an empirical examination of Australian and Taiwanese born t...
Huang, Yu Ting Urania; Rundle-Thiele, Sharyn - In: Tourism management : research, policies, practice 42 (2014), pp. 196-206
Persistent link: https://www.econbiz.de/10010355158
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Cross-cultural comparison of the image of Guam perceived by Korean and Japanese leisure travelers : importance-performance analysis
Lee, Gyehee; Lee, Choong-Ki - In: Tourism management : research, policies, practice 30 (2009) 6, pp. 922-931
Persistent link: https://www.econbiz.de/10003892242
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Supply-chain considerations in marketing underdeveloped regional destinations : a case study of Chinese tourism to the Goldfields region of Victoria
Zhang, Yan; Murphy, Peter E. - In: Tourism management : research, policies, practice 30 (2009) 2, pp. 278-287
Persistent link: https://www.econbiz.de/10003838245
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Typography in destination advertising : an exploratory study and research perspectives
Amar, Jennifer; Droulers, Olivier; Legohérel, Patrick - In: Tourism management : research, policies, practice 63 (2017), pp. 77-86
Persistent link: https://www.econbiz.de/10011746350