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A study of consumer behaviour towards genetically modified foods and the moderating effects of health consciousness
Singhal, Neha - In: Vision : the journal of business perspective 22 (2018) 3, pp. 306-315
Persistent link: https://www.econbiz.de/10011920231
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Role of females in family buying decision-making : a study among females in Uttrakhand
Juyal, Som Aditya; Singh, M. P. - In: Vision : the journal of business perspective 13 (2009) 4, pp. 15-23
Persistent link: https://www.econbiz.de/10003964853
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Evaluating the effect of consumer sales promotions on brand loyal and brand switching segments
Nagar, Komal - In: Vision : the journal of business perspective 13 (2009) 4, pp. 35-48
Persistent link: https://www.econbiz.de/10003964857
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Market development by multinational brands : empirical evidence from Indian fast food retailing business
Mukherjee, Jaydeep - In: Vision : the journal of business perspective 18 (2014) 1, pp. 1-7
Persistent link: https://www.econbiz.de/10011334289
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Determinants of young consumers' intention to use internet banking services in India
Bashir, Irfan; Madhavaiah, C. - In: Vision : the journal of business perspective 18 (2014) 3, pp. 153-163
Persistent link: https://www.econbiz.de/10011334757
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Peer interaction and its influence on family purchase dicision : a study among Indian teenagers
Singh, Rashmi; Nayak, J. K. - In: Vision : the journal of business perspective 18 (2014) 2, pp. 81-90
Persistent link: https://www.econbiz.de/10011334762
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Modelling consumer evaluation of brand extensions : empirical evidence from India
Kaur, Harleen; Pandit, Ajay - In: Vision : the journal of business perspective 19 (2015) 1, pp. 37-48
Persistent link: https://www.econbiz.de/10011343474
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The role of consumer knowledge dimensions on country of origin effects : an enquiry of fast-consuming product in India
N., Joji Alex; Abraham, Ajin Mathew - In: Vision : the journal of business perspective 19 (2015) 1, pp. 1-12
Persistent link: https://www.econbiz.de/10011343483
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Effects of service quality and salesperson characteristics on consumer trust and relationship commitment : an empirical study on insurance buyers in India
Panda, Tapan K. - In: Vision : the journal of business perspective 17 (2013) 4, pp. 285-292
Persistent link: https://www.econbiz.de/10010357652
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Bank selection process and market segmentation : evidence from Indian exporting SMEs
Kaur, Manpreet - In: Vision : the journal of business perspective 19 (2015) 2, pp. 79-88
Persistent link: https://www.econbiz.de/10011487803