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International marketing and export management
Albaum, Gerald S.; Strandskov, Jesper; Duerr, Edwin - 2005 - 5. ed.
Persistent link: https://www.econbiz.de/10004820210
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International marketing and export management
Albaum, Gerald S. - 2005 - 5. ed.
Persistent link: https://www.econbiz.de/10013482002
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International marketing and export management
Albaum, Gerald S.; Duerr, Edwin - 2008 - 6. ed.
Persistent link: https://www.econbiz.de/10004910681
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International marketing and export management
Albaum, Gerald S.; Duerr, Edwin - 2011 - 7. ed.
Persistent link: https://www.econbiz.de/10009139466
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Survey research : a decisional approach
Tull, Donald S. - 1973
Persistent link: https://www.econbiz.de/10000670819
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Modern marketing thought
Westing, John Howard; Albaum, Gerald S. - 1975 - 3. ed
Persistent link: https://www.econbiz.de/10000042154
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Basic data analysis
Smith, Scott M.; Albaum, Gerald S. - In: The handbook of marketing research : uses, misuses, and …, (pp. 195-229). 2006
Persistent link: https://www.econbiz.de/10003420118
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Designing web surveys in marketing research : does use of forced answering affect completion rates?
Albaum, Gerald S.; Roster, Catherine A.; Wiley, James; … - In: Journal of marketing theory and practice 18 (2010) 3, pp. 285-293
Persistent link: https://www.econbiz.de/10003997687
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A meta-analysis of effect sizes in consumer behavior experiments
Peterson, Robert A.; Albaum, Gerald S.; Beltramini, … - 2007
Persistent link: https://www.econbiz.de/10003540639
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A multi-group analysis of online survey respondent data quality : comparing a regular USA consumer panel to MTurk samples
Smith, Scott M.; Roster, Catherine A.; Golden, Linda L.; … - In: Journal of business research : JBR 69 (2016) 8, pp. 3139-3148
Persistent link: https://www.econbiz.de/10011507956