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~language:"eng"
~person:"Lemmink, Jos"
~person:"Oppen, Claudia van"
~person:"Ouwersloot, Hans"
~person:"Schumacher, Patrick"
~person:"Weijters, Bert"
~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
3
Brand
2
Markenartikel
2
Automotive industry
1
Belgien
1
Belgium
1
Beziehungsmarketing
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Brand image
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Lemmink, Jos
Oppen, Claudia van
Ouwersloot, Hans
Schumacher, Patrick
Weijters, Bert
Odekerken-Schröder, Gaby
10
De Wulf, Kristof
4
Mahr, Dominik
4
Wetzels, Martin
3
Becker, Marc
2
Bloemer, Johanna M.
2
Ciuchita, Robert
2
Van Kenhove, Patrick
2
Efendić, Emir
1
Geuens, Maggie
1
Kestens, Leen
1
Kumar Sinha, Piyush
1
Martens, Hilda
1
Reynolds, Kristy E.
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Semeijn, Janjaap
1
Stead, Susan
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Steenhaut, Sarah
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Van Waterschoot, Walter
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Research memorandum / METEOR
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Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
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ECONIS (ZBW)
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A new measure of brand personality
Geuens, Maggie
(
contributor
);
Weijters, Bert
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003787830
Saved in:
2
Experiential value : a hierarchical model, the impact on e-loyalty and a customer typology
Oppen, Claudia van
;
Odekerken-Schröder, Gaby
;
Wetzels, …
-
2005
Persistent link: https://www.econbiz.de/10003082726
Saved in:
3
Consumers' trade-off between relationship, service package, and price : an empirical study in the car industry
Odekerken-Schröder, Gaby
;
Ouwersloot, Hans
;
Lemmink, Jos
; …
-
2002
Persistent link: https://www.econbiz.de/10001780781
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