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~subject:"Digital platform"
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Digital platform
Electronic Commerce
18,835
E-commerce
17,546
Marketing
15,208
Consumer behaviour
5,743
Konsumentenverhalten
5,420
Online retailing
5,101
Online-Handel
5,100
Internet
4,124
Relationship marketing
3,070
Beziehungsmarketing
2,958
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2,928
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2,818
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2,475
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2,430
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2,195
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2,141
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2,139
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2,045
Theorie
2,034
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2,031
Digitalisierung
1,943
Digitization
1,904
Customer satisfaction
1,813
Welt
1,636
World
1,629
Kundenzufriedenheit
1,541
Digitale Plattform
1,498
Informationstechnik
1,420
Information technology
1,390
Einzelhandel
1,385
Retail trade
1,367
marketing
1,269
Service quality
1,229
Innovation
1,181
Lieferantenmanagement
1,170
Supplier relationship management
1,170
Dienstleistungsqualität
1,167
SME
1,158
KMU
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11
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11
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10
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9
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8
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8
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8
Qiu, Liangfei
7
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7
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6
Chen, Jianqing
6
Greig, Fiona
6
Lehdonvirta, Vili
6
Li, Minqiang
6
Parker, Geoffrey
6
Chu, Junhong
5
Dinerstein, Michael
5
Einav, Liran
5
Farrell, Diana
5
Gawer, Annabelle
5
Hui, Xiang
5
Kokkodis, Marios
5
Kumar, Subodha
5
Levin, Jonathan
5
Liu, Meng
5
Madio, Leonardo
5
Nan, Guofang
5
Sundaresan, Neel
5
Teubner, Timm
5
Wintr, Ladislav
5
Yang, Xueping
5
Zennyo, Yusuke
5
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4
Belleflamme, Paul
4
Bergemann, Dirk
4
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4
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4
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4
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4
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15
IGI Global
4
Europäische Kommission / Gemeinsame Forschungsstelle
3
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2
Friedrich-Ebert-Stiftung / Office for Regional Co-operation in Southeast Asia
2
AMACOM
1
APEC Competition Policy and Law Group
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Annual International Scientific Conference "Digital Transformation in Industry: Trends, Management, Strategies" <4., 2022, Jekaterinburg>
1
Autonomy Research Ltd
1
Centre for European Policy Studies
1
Centre for Policy Dialogue
1
Edward Elgar Publishing
1
Eric Cuvillier <Firma>
1
European Centre for the Development of Vocational Training
1
European Foundation for the Improvement of Living and Working Conditions
1
Europäische Agentur für Sicherheit und Gesundheitsschutz am Arbeitsplatz
1
Europäische Kommission / European Innovation Council and SMEs Executive Agency / Unit I-02.2 - SMP / COSME Pillar
1
Europäische Kommission / Generaldirektion Beschäftigung, Soziales und Integration
1
Europäisches Kompetenzzentrum für Arbeitsrecht, Beschäftigung und Arbeitsmarktpolitische Maßnahmen
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Europäisches Parlament / Generaldirektion Interne Politikbereiche der Union / Referat Europäischer Mehrwert
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Fraunhofer-Institut für Arbeitswirtschaft und Organisation
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Institut der Deutschen Wirtschaft Köln
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1
UNCTAD
1
Universität Bayreuth
1
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1
World Bank
1
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International journal of production economics
27
Journal of business research : JBR
26
Transportation research / E : an international journal
24
Management science : journal of the Institute for Operations Research and the Management Sciences
23
Electronic markets : EM ; the international journal of electronic commerce and business media
22
Information systems research : ISR
21
European journal of operational research : EJOR
20
Internet policy review : journal on internet regulation
16
NBER working paper series
15
Technological forecasting & social change : an international journal
15
Discussion papers / CEPR
13
Journal of management information systems : JMIS
13
Electronic commerce research
12
Industrial marketing management : the international journal for industrial and high-tech firms
12
International journal of industrial organization
12
International journal of networking and virtual organisations : IJNVO
11
Journal of retailing and consumer services
11
CESifo working papers
10
Marketing science
10
Omega : the international journal of management science
9
Production and operations management : the flagship research journal of the Production and Operations Management Society
9
Telecommunications policy : the international journal of digital economy, data sciences and new media
9
Discussion paper series / Philippine Institute for Development Studies
7
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
7
Manufacturing & service operations management : M & SOM
7
NBER Working Paper
7
New technology, work and employment
7
Working papers / BRIE
7
International journal of production research
6
Journal of open innovation : technology, market, and complexity
6
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
6
NET Institute Working Paper
6
Springer eBook Collection
6
Working paper
6
Business horizons
5
Discussion paper series / IZA
5
Electronic markets : the international journal on networked business
5
Journal of marketing
5
Journal of organizational computing and electronic commerce
5
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
5
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ECONIS (ZBW)
1,497
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1
Review of studies on digital transaction platforms in
marketing
journals
Hänninen, Mikko
- In:
The international review of retail, distribution and …
30
(
2020
)
2
,
pp. 164-192
Persistent link: https://www.econbiz.de/10012209864
Saved in:
2
Managing brands in the platform economy : an integrated perspective
Schumacher, Martin
-
2021
Persistent link: https://www.econbiz.de/10012671307
Saved in:
3
On optimal auctions for mixing exclusive and shared matching in platforms
Bhargava, Hemant K.
;
Csapó, Gergely
;
Müller, Rudolf
- In:
Management science : journal of the Institute for …
66
(
2020
)
6
,
pp. 2653-2676
Persistent link: https://www.econbiz.de/10012254439
Saved in:
4
Performing web analytics with Google Analytics 4 : a platform review
McGuirk, Mike
- In:
Journal of marketing analytics : JMA
11
(
2023
)
4
,
pp. 854-868
Persistent link: https://www.econbiz.de/10014537411
Saved in:
5
Customer loyalty in online hotel booking platforms
Li, Wei-Chin
;
Chang, Kuei-Feng
;
Chen, Chen-Ju
- In:
International journal of business
28
(
2023
)
3
,
pp. 147-165
Persistent link: https://www.econbiz.de/10014340612
Saved in:
6
Wholesale pricing or agency pricing on online retail platforms : the effects of customer loyalty
Chen, Lin
;
Nan, Guofang
;
Li, Minqiang
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
4
,
pp. 576-608
Persistent link: https://www.econbiz.de/10011932699
Saved in:
7
Does strategic management of digital technologies influence electronic word-of-mouth (eWOM) and customer loyalty? : empirical insights from B2B platform economy
Belhadi, Amine
;
Kamble, Sachin S.
;
Benkhati, Imane
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534277
Saved in:
8
Customer retention on the Internet: investigating the impact of portal quality on user retention : the case of e-health service providers (health portals)
Pham-Thi, Thao-Binh
-
2013
Persistent link: https://www.econbiz.de/10009743085
Saved in:
9
Enhancing student learning in
marketing
courses : an exploration of fundamental principles for website platforms
Hollenbeck, Candice R.
;
Mason, Charlotte H.
;
Song, Ji Hee
- In:
Journal of marketing education : JME
33
(
2011
)
2
,
pp. 171-182
Persistent link: https://www.econbiz.de/10009273955
Saved in:
10
Emerging opportunities and
marketing
implications for web-based entrepreneurs through the niche portal strategy
Singh, Robert P.
;
Carson, Marie A.
- In:
Research at the marketing-entrepreneurship interface
,
(pp. 126-140)
.
2003
Persistent link: https://www.econbiz.de/10003844703
Saved in:
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