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Dedicated followers of fashion : an economic geographic analysis of the Swedish fashion industry
Hauge, Atle - 2007
Persistent link: https://www.econbiz.de/10003650038
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The perils of self-brand connections : consumer response to changes in brand image
Gaustad, Tarje - 2015
Persistent link: https://www.econbiz.de/10011439157
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Antecedents and outcomes of consumer perceptions toward hedonic goods
Behrens, Stefan Henrik - 2014
Consumer perception, wine marketing, luxury brand management. - Konsumentenseitige Wahrnehmung, Weinmarketing …
Persistent link: https://www.econbiz.de/10010390488
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The way brands work : consumers' understanding of the creation and usage of brands
Bertilsson, Jon - 2009
Persistent link: https://www.econbiz.de/10003905269
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Four essays on modeling brand choice and brand loyalty
Silberhorn, Nadja - 2010
Persistent link: https://www.econbiz.de/10008654412
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Four essays on modeling brand choice and brand loyalty
Silberhorn, Nadja - 2010
Persistent link: https://www.econbiz.de/10008661952
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Consumer-brand relationships : how consumers perceive, evaluate, and relate to brands
Nyffenegger, Bettina - 2010
Persistent link: https://www.econbiz.de/10008810942
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Brand and automaticity
Liu, Jia - 2008
Persistent link: https://www.econbiz.de/10003846134
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Brand meaning and its creation in a cross-cultural context
First, Ivana - 2009
Persistent link: https://www.econbiz.de/10003889161
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The identity of luxury brands
Heine, Klaus - 2012
Persistent link: https://www.econbiz.de/10009532910