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Living brands : collaboration + innovation = customer fascination
Nadeau, Raymond A. - 2007
Persistent link: https://www.econbiz.de/10004875849
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Internet marketing : strategy, implementation and practice
Chaffey, Dave (contributor) - 2006 - 3. ed.
Persistent link: https://www.econbiz.de/10004867013
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Internet marketing : strategy, implementation and practice
Chaffey, Dave (contributor) - 2009 - 4. ed.
Persistent link: https://www.econbiz.de/10004927627
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What's your story? : storytelling to move markets, audiences, people, and brands
Mathews, Ryan; Wacker, Watts - 2007
Persistent link: https://www.econbiz.de/10004265046
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Tourism marketing for cities and towns : using branding and events to attract tourists
Kolb, Bonita M. - 2006
Persistent link: https://www.econbiz.de/10004281675
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Strategic marketing management : planning, implementation and control
Wilson, Richard M. S. - 2005 - 3. ed.
Persistent link: https://www.econbiz.de/10004132566
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Destination marketing organisations
Pike, Steven - 2004 - 1. ed.
Persistent link: https://www.econbiz.de/10004095797
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Next now : trends for the future
Salzman, Marian; Matathia, Ira - 2006 - 1. ed.
Persistent link: https://www.econbiz.de/10004456333
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The encyclopaedic dictionary of marketing
Khan, Kaleem Mohammed; Khan, Mohammed Naved - 2006
Persistent link: https://www.econbiz.de/10004463050
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Competitive strategy for media firms : strategic and brand management in changing media markets
Chan-Olmsted, Sylvia M. - 2006
Persistent link: https://www.econbiz.de/10004474985