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Perspectives on consumer choice : from behavior to action, from action to agency
Foxall, Gordon R. - 2016
Persistent link: https://www.econbiz.de/10011522666
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Strategic marketing for nonprofit organizations
Kotler, Philip; Andreasen, Alan R. - 1987 - 3. ed.
Persistent link: https://www.econbiz.de/10000738375
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Marketing management and information technology
Fletcher, Keith - 1990
Persistent link: https://www.econbiz.de/10000812020
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Industrial marketing : cases and concepts
Corey, E. Raymond (contributor) - 1991 - 4. ed
Persistent link: https://www.econbiz.de/10000814217
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Strategic marketing for nonprofit organizations
Kotler, Philip; Andreasen, Alan R. - 1996 - 5th ed
Persistent link: https://www.econbiz.de/10000549498
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International marketing : a strategic approach to world markets
Majaro, Simon - 1977
Persistent link: https://www.econbiz.de/10000558056
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The corporate brand
Ind, Nicholas - 1997
Persistent link: https://www.econbiz.de/10000621513
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Marktorientierte Unternehmensführung : Reflexionen - Denkanstöße - Perspektiven ; Festschrift für Heribert Meffert zum 60. Geburtstag
Meffert, Heribert (honouree); Bruhn, Manfred (ed.);  … - 1997
Persistent link: https://www.econbiz.de/10000622940
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Handbuch Database Marketing
Link, Jörg (contributor) - 1997
Persistent link: https://www.econbiz.de/10000623450
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The journal of personal selling & sales management : JPSSM
Philadelphia, PA : Taylor & Francis Group, LLC; … - 1.1980/81 -
Persistent link: https://www.econbiz.de/10000479883