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Customer relationship manageme...
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Quach, Sara
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Ruyter, Ko de
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Asia Pacific journal of marketing and logistics
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Psychology & marketing
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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1
Online relationship formation
Kozlenkova, Irina V.
;
Palmatier, Robert W.
;
Fang, Eric
; …
- In:
Journal of marketing
81
(
2017
)
3
,
pp. 21-40
Persistent link: https://www.econbiz.de/10011697750
Saved in:
2
The one-party versus third-party platform conundrum : how can brands thrive?
Bei, Zhiling
;
Gielens, Katrijn
- In:
Journal of marketing
87
(
2023
)
2
,
pp. 253-274
Persistent link: https://www.econbiz.de/10014245087
Saved in:
3
An algorithm for identifying loyal customers in C2C electronic commerce models
Ansari, Azarnoush
;
Sanayei, Ali
- In:
International journal of productivity and quality …
31
(
2020
)
1
,
pp. 79-97
Persistent link: https://www.econbiz.de/10012516261
Saved in:
4
Online shopping experience in India : an examination of consumers world
Dutt, Maani
;
Singh, Anurupa B.
;
Joshi, Ambrish
- In:
International journal of business excellence : IJBEX
21
(
2020
)
3
,
pp. 378-393
Persistent link: https://www.econbiz.de/10012250654
Saved in:
5
Online trust and the importance of interaction
Papadopoulou, Panagiota
;
Kanellis, Panagiotis
- In:
International journal of technology marketing : IJTMkt
13
(
2018
)
1
,
pp. 21-50
Persistent link: https://www.econbiz.de/10012056240
Saved in:
6
Determinants of the success of online retail in India
Kumar, Vikas
;
Ayodeji, Ogunmola Gabriel
- In:
International journal of business information systems : …
37
(
2021
)
2
,
pp. 246-262
Persistent link: https://www.econbiz.de/10012596507
Saved in:
7
Research on influencing mechanism of big five personality traits on customers online purchase intention : a mediating role of trust
Iqbal, Muhammad Khalid
;
Raza, Ali
;
Ahmed, Fawad
;
Faraz, …
- In:
International journal of electronic business : IJEB
16
(
2021
)
1
,
pp. 52-76
Persistent link: https://www.econbiz.de/10012508942
Saved in:
8
A performance index for traditional retailers incorporating digital marketplace : benchmarking through data envelopment analysis (DEA)
Costa Melo, Isotilia
;
Alves Junior, P. N.
;
Callefi, …
- In:
Journal of organizational computing and electronic commerce
32
(
2022
)
3/4
,
pp. 196-216
Persistent link: https://www.econbiz.de/10014322420
Saved in:
9
Permission-based e-mail marketing websites success : an integrated perspective
Lin, Hsin-Hui
;
Li, Hsien-Ta
;
Wang, Yi-Shun
- In:
Journal of global information management : an official …
23
(
2015
)
2
,
pp. 1-23
Persistent link: https://www.econbiz.de/10011287048
Saved in:
10
An integrative model of installed online trust in the financial services industry
Rajaobelina, Lova
;
Ricard, Line
;
Bergeron, Jasmin
; …
- In:
Journal of financial services marketing : JFSM
19
(
2014
)
3
,
pp. 186-197
Persistent link: https://www.econbiz.de/10010497765
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