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Advertising in a free society
Harris, Ralph; Seldon, Arthur - 1959
Persistent link: https://www.econbiz.de/10000582802
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Advertising and economic theory
Lever, E. A. - 1947
Persistent link: https://www.econbiz.de/10000587919
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The history of an advertising agency : N. W. Ayer [and] Son at Work 1869-1939
Hower, Ralph Merle - 1939
Persistent link: https://www.econbiz.de/10000390473
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Fundamentals of advertising
Rowse, Edward James; Fish, Louis Joseph - 1943 - 4. ed
Persistent link: https://www.econbiz.de/10000390477
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Successful direct mail advertising and selling
Stone, Robert - 1955
Persistent link: https://www.econbiz.de/10000328721
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Motivation research in advertising and marketing
Smith, George Horsley - 1954
Persistent link: https://www.econbiz.de/10000674520
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Measuring advertising effectiveness
Lucas, Darrell Blaine; Britt, Steuart Henderson - 1963
Persistent link: https://www.econbiz.de/10000674678
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Advertising media : creative planning in media selection
Brown, Lyndon O.; Lessler, Richard S.; Weilbacher, … - 1957
Persistent link: https://www.econbiz.de/10000674733
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Advertising at the point of purchase
1957
Persistent link: https://www.econbiz.de/10000674862