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Marketing im gesellschaftlichen Dialog
Hansen, Ursula (ed., introduction) - Europäisches Symposium zum 20. Jubiläum des … - 1996
Persistent link: https://www.econbiz.de/10000597488
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Consumer power : a comparison of the old economy and the internet economy
Rezabakhsh, Behrang; Bornemann, Daniel; Hansen, Ursula; … - In: Journal of consumer policy : consumer issues in law, … 29 (2006) 1, pp. 3-36
Persistent link: https://www.econbiz.de/10003320233
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Universities as academic service providers. Ten propositions for a more efficient university management
Hansen, Ursula - In: Economy, entrepreneurship, science and society in the …, (pp. 827-834). 2006
Persistent link: https://www.econbiz.de/10003406902
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Relationship marketing : gaining competitive advantage through customer satisfaction and customer retention
Hennig-Thurau, Thorsten (ed.); Hansen, Ursula (contributor) - 2000
Persistent link: https://www.econbiz.de/10001431406
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Lost in relationship-marketing space: the limitations of relationship marketing from the perspective of the consumer
Hansen, Ursula - In: Relationship marketing : gaining competitive advantage …, (pp. 415-435). 2000
Persistent link: https://www.econbiz.de/10001457561
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A modern model of consumption for a sustainable society
Hansen, Ursula - In: Journal of consumer policy : consumer issues in law, … 20 (1997) 4, pp. 443-468
Persistent link: https://www.econbiz.de/10001233541
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National customer satisfaction indices : a critical investigation from an application perspective
Hansen, Ursula; Hennig-Thurau, Thorsten - In: Service quality and management, (pp. 25-53). 1999
Persistent link: https://www.econbiz.de/10001407676