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1
How to plan and execute the marketing campaign : strategies for research, budget, copy, media, merchandising, and market testing, plus an actual marketing campaign document and 42...
Rice, Craig S.
-
1966
Persistent link: https://www.econbiz.de/10000539373
Saved in:
2
Market testing consumer products : a symposium
National Industrial Conference Board / Division of …
-
1967
Persistent link: https://www.econbiz.de/10000539374
Saved in:
3
Comparative longitudinal consumer information research in Germany and the United States
Thorelli, Hans Birger
-
1977
Persistent link: https://www.econbiz.de/10000539799
Saved in:
4
Readings in survey research
Ferber, Robert
(
ed.
)
-
1978
Persistent link: https://www.econbiz.de/10000541672
Saved in:
5
The Black consumer : dimensions of behavior and strategy
Joyce, George
(
compiler
);
Govoni, Norman A. P.
(
contributor
)
-
1971
-
[1st ed.]
Persistent link: https://www.econbiz.de/10000548120
Saved in:
6
Minorities and marketing : research challenges
Andreasen, Alan R.
(
contributor
); …
-
1977
Persistent link: https://www.econbiz.de/10000548134
Saved in:
7
Minority markets
United States / Bureau of Domestic Commerce / Consumer …
-
1975
Persistent link: https://www.econbiz.de/10000548440
Saved in:
8
Modern marketing : dynamics and management
Hepner, Harry Walker
-
1955
Persistent link: https://www.econbiz.de/10000550766
Saved in:
9
Developments in marketing science
Coral Gables, Fla. : Acad.
-
Nachgewiesen 2.1979 - 33.2010; damit Ersch. eingest.
Persistent link: https://www.econbiz.de/10000502517
Saved in:
10
Using secondary data in marketing research : United States and worldwide
Patzer, Gordon L.
-
1995
Persistent link: https://www.econbiz.de/10000507568
Saved in:
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