Narrow search
Showing 1 - 10 of 28,838
Cover Image
Applying social cognition to consumer-focused strategy
Kardes, Frank R. (contributor) - 2005
Persistent link: https://www.econbiz.de/10004857601
Cover Image
Marketing to an aging population : selected readings
Schewe, Charles D. (contributor);  … - 1990 - 2. ed
Persistent link: https://www.econbiz.de/10000837247
Cover Image
Developing business strategies
Aaker, David A. - 1988 - 2. ed.
Persistent link: https://www.econbiz.de/10000780716
Cover Image
Industrial marketing : cases and concepts
Corey, E. Raymond (contributor) - 1991 - 4. ed
Persistent link: https://www.econbiz.de/10000814217
Cover Image
Dangers in using market-level data for determining promotion effects
Wittink, Dick R. - 1993
Persistent link: https://www.econbiz.de/10000876065
Cover Image
Strategic marketing for nonprofit organizations
Kotler, Philip; Andreasen, Alan R. - 1996 - 5th ed
Persistent link: https://www.econbiz.de/10000549498
Cover Image
Time based competition and environmental marketing : an empirical investigation
Hoopen, Jan-Paul Bernard ten - 1995
Persistent link: https://www.econbiz.de/10000551707
Cover Image
International marketing : a strategic approach to world markets
Majaro, Simon - 1977
Persistent link: https://www.econbiz.de/10000558056
Cover Image
Advertising, promotion, and supplemental aspects of integrated marketing communications
Shimp, Terence A. - 1997 - 4. ed.
Persistent link: https://www.econbiz.de/10000617439
Cover Image
The corporate brand
Ind, Nicholas - 1997
Persistent link: https://www.econbiz.de/10000621513