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Das mobile Internet als Vertri...
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Distribution channel
3,930
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3,927
Mobile Anwendung
1,505
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1,505
Consumer behaviour
1,142
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1,142
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855
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Mobile business
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Innovation adoption
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329
Marketingmanagement
319
Internet marketing
313
Online-Marketing
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Marketing management
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Yan, Ruiliang
25
Neslin, Scott A.
20
Anderson, Erin
18
Zaccour, Georges
18
Coughlan, Anne T.
17
Stern, Louis W.
17
Verhoef, Peter C.
16
Chen, Ying-Ju
15
Cebollada, Javier
14
Sajad Rezaei
14
Shankar, Venkatesh
14
Liu, Yunchuan
13
Niu, Baozhuang
13
Pei, Zhi
13
Chen, Jing
12
Jerath, Kinshuk
12
Karray, Salma
12
Rosenbloom, Bert
12
Cai, Gangshu
11
Chakraborty, Debarun
11
Choi, Tsan-Ming
11
Li, Guo
11
Sethi, Suresh
11
Tan, Yong
11
Verboven, Frank
11
Zhuang, Guijun
11
Cheng, T. C. E.
10
Cui, Tony Haitao
10
Fritsch, Michael
10
Ingene, Charles A.
10
Jiang, Baojun
10
Liang, Liang
10
Martín Herrán, Guiomar
10
Matsui, Kenji
10
Schramm-Klein, Hanna
10
Sigué, Simon Pierre
10
Taboubi, Sihem
10
Zhang, Jie
10
Arce-Urriza, Marta
9
Brown, James R.
9
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IGI Global
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National Bureau of Economic Research
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Swiss National Centre of Competence in Research North South <Bern>
7
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Institut zur Zukunft der Arbeit <Bonn>
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Institut für Schweizerisches Bankwesen <Zürich>
5
London School of Economics and Political Science
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University <Oxford> / Department of Economics
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Center for Operations Research and Econometrics <Louvain-la-Neuve>
4
Forschungsinstitut zur Zukunft der Arbeit <Bonn>
4
Institut für Informatik <München, Technische Universität> / Lehrstuhl für Wirtschaftsinformatik
4
Japan / Tōkeikyoku
4
Verlag Dr. Kovač
4
Institut für Wirtschaftsinformatik <Siegen>
3
Louisiana State University <Baton Rouge, La.> / E. J. Ourso College of Business
3
National Centre of Competence in Research - Financial Valuation and Risk Management
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Springer International Publishing
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2
Basler Bankenvereinigung
2
Bureau of Economic and Business Research <Champaign, Ill.>
2
Chamber of Commerce of the United States of America
2
Ekonomiska forskningsinstitutet <Stockholm>
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Fakultät Wirtschaftswissenschaften, Technische Universität Bergakademie Freiberg
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Iowa State University of Science and Technology <Ames, Iowa> / Department of Economics
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Max-Planck-Institut für Ökonomik <Jena> / Abteilung Strategische Interaktion
2
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2
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2
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2
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2
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2
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2
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2
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2
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Journal of retailing and consumer services
168
European journal of operational research : EJOR
113
International journal of production economics
99
Journal of business research : JBR
92
Journal of retailing
69
Management science : journal of the Institute for Operations Research and the Management Sciences
66
Journal of marketing channels : ... distribution systems, strategy, and management
62
Industrial marketing management : the international journal for industrial and high-tech firms
61
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
58
International journal of production research
52
Transportation research / E : an international journal
49
Omega : the international journal of management science
38
The international review of retail, distribution and consumer research
38
International journal of retail & distribution management
32
Information systems research : ISR
30
Journal of marketing
30
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
28
Journal of marketing research : JMR
28
Journal of the Academy of Marketing Science
26
Production and operations management : the flagship research journal of the Production and Operations Management Society
25
SpringerLink / Bücher
25
Technological forecasting & social change : an international journal
25
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
23
Production and operations management : an international journal of the Production and Operations Management Society
23
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
22
Electronic commerce research
21
Marketing letters : a journal of research in marketing
21
International journal of networking and virtual organisations : IJNVO
20
International journal of retail and distribution management
20
Manufacturing & service operations management : M & SOM
20
The journal of business & industrial marketing
20
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
19
International journal of business information systems : IJBIS
18
International journal of hospitality management
17
International journal of logistics : research and applications
17
Journal of the Operational Research Society
16
Telecommunications policy : the international journal of digital economy, data sciences and new media
16
American journal of agricultural economics
15
Asia Pacific journal of marketing and logistics
15
International journal of consumer studies
15
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ECONIS (ZBW)
5,557
USB Cologne (business full texts)
82
USB Cologne (EcoSocSci)
67
EconStor
9
RePEc
9
Other ZBW resources
8
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3
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1
A brand view on the user acceptance of mobile apps : an evidence from India in the multi-channel context
Murugan, Nithya
;
Jacob, Jayanth
- In:
International journal of electronic marketing and …
10
(
2019
)
2
,
pp. 95-117
Persistent link: https://www.econbiz.de/10012036988
Saved in:
2
The impact of adding online-to-offline service platform channels on firms' offline and total sales and profits
Zhang, Sha
;
Pauwels, Koen
;
Peng, Chenming
- In:
Journal of interactive marketing : a quarterly …
47
(
2019
),
pp. 115-128
Persistent link: https://www.econbiz.de/10012060948
Saved in:
3
Mobile app introduction and online and offline purchases and product returns
Narang, Unnati
;
Shankar, Venkatesh
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
5
,
pp. 756-772
Persistent link: https://www.econbiz.de/10012120898
Saved in:
4
Crafting experiential value via smartphone apps channel
Sajad Rezaei
;
Naser Valaei
- In:
Marketing intelligence & planning
35
(
2017
)
5
,
pp. 688-702
Persistent link: https://www.econbiz.de/10011774662
Saved in:
5
On the relationship between print and mobile channels for newspapers
Winter, Patrick
;
Alpar, Paul
- In:
Electronic markets : the international journal on …
28
(
2018
)
1
,
pp. 79-92
Persistent link: https://www.econbiz.de/10011874089
Saved in:
6
Analysis of Stop-and-Wait ARQ for a wireless channel
De Vuyst, Stijn
;
Tworus, Krzysztof
;
Wittevrongel, Sabine
; …
- In:
4OR : a quarterly journal of operations research
7
(
2009
)
1
,
pp. 61-78
Persistent link: https://www.econbiz.de/10003824826
Saved in:
7
Channel choices and revenue logics of software companies developing mobile games
Rajala, Risto
;
Rossi, Matti
;
Tuunainen, Virpi Kristiina
; …
- In:
Managing business in a multi-channel world : success …
,
(pp. 220-234)
.
2005
Persistent link: https://www.econbiz.de/10003121070
Saved in:
8
Success factors driving consumer reuse intention of mobile shopping application channel
Tseng, Timmy H.
;
Lee, Crystal T.
;
Huang, Hsiao-Ting
; …
- In:
International journal of retail and distribution management
50
(
2022
)
1
,
pp. 76-99
Persistent link: https://www.econbiz.de/10012798303
Saved in:
9
The dark side of mobile app adoption : examining the impact on customers’ multichannel purchase
Gu, Xian
;
Kannan, P. K.
- In:
Journal of marketing research
58
(
2021
)
2
,
pp. 246-264
Persistent link: https://www.econbiz.de/10012492695
Saved in:
10
Shopping app features : their impact on customer satisfaction and loyalty
Sinemus, Kathrin
;
Zielke, Stephan
;
Dobbelstein, Thomas
- In:
The international review of retail, distribution and …
32
(
2022
)
4
,
pp. 423-449
Persistent link: https://www.econbiz.de/10013411673
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