//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Alter als Moderator im Nachbes...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
77,384
Konsumentenverhalten
74,910
Marketing
15,153
Customer satisfaction
14,453
Kundenzufriedenheit
12,951
Relationship marketing
11,734
Beziehungsmarketing
11,628
Theorie
9,394
Theory
9,241
Service quality
8,030
Brand management
8,008
Markenführung
7,941
Dienstleistungsqualität
7,818
USA
7,431
United States
6,921
Brand image
6,880
Markenimage
6,831
Online-Handel
5,739
Online retailing
5,732
Social Web
5,280
Social web
5,276
Internet marketing
5,231
Online-Marketing
5,198
Marketingmanagement
5,064
Altersgruppe
4,851
Marketing management
4,807
Age group
4,696
Electronic Commerce
4,443
Markenartikel
4,408
Einzelhandel
4,397
Retail trade
4,376
Brand
4,329
E-commerce
3,979
Werbung
3,635
Emotion
3,608
Werbewirkung
3,597
Advertising
3,582
Advertising effects
3,567
Experiment
3,497
Viral marketing
2,983
more ...
less ...
Online availability
All
Undetermined
41,666
Free
24,102
Type of publication
All
Article
74,785
Book / Working Paper
40,524
Journal
438
Other
190
Type of publication (narrower categories)
All
Article in journal
62,092
Aufsatz in Zeitschrift
62,092
Graue Literatur
8,409
Non-commercial literature
8,409
Working Paper
7,832
Arbeitspapier
7,145
Aufsatz im Buch
5,475
Book section
5,475
research-article
4,461
Collection of articles of several authors
1,901
Sammelwerk
1,901
Hochschulschrift
1,592
Aufsatzsammlung
1,242
Thesis
1,164
Lehrbuch
782
Konferenzschrift
733
Textbook
707
Conference paper
643
Konferenzbeitrag
643
Case study
611
Fallstudie
611
review-article
480
Collection of articles written by one author
384
Sammlung
384
conceptual-paper
377
Bibliographie
350
review
317
Dissertation u.a. Prüfungsschriften
293
Conference proceedings
291
Reprint
286
case-report
272
Amtsdruckschrift
249
Government document
249
Article
241
Ratgeber
219
Guidebook
203
viewpoint
178
Glossar enthalten
175
Glossary included
175
Congress Report
160
more ...
less ...
Language
All
English
German
28,046
Undetermined
10,940
French
984
Hungarian
579
Polish
257
Spanish
176
Russian
156
Italian
124
Swedish
81
Danish
55
Dutch
55
Portuguese
49
Romanian
46
Finnish
37
Ukrainian
29
Lithuanian
27
Norwegian
24
Croatian
17
Czech
16
Slovak
16
Bulgarian
10
Turkish
8
Slovenian
6
Serbian
6
Arabic
4
Multiple languages
4
Chinese
4
Indonesian
3
Macedonian
2
Thai
2
Old English (ca. 450-1100)
1
Bosnian
1
Estonian
1
Hebrew
1
Japanese
1
Kazakh
1
Korean
1
Malay (macrolanguage)
1
Nepali
1
more ...
less ...
Author
All
Kotler, Philip
198
Han, Heesup
133
Sheth, Jagdish N.
132
Mattila, Anna S.
125
Belk, Russell W.
118
Phau, Ian
107
Grewal, Dhruv
105
Grunert, Klaus G.
94
Bagozzi, Richard P.
88
Lusk, Jayson L.
88
Homburg, Christian
84
Usman, Osly
84
Khare, Arpita
83
Foxall, Gordon R.
82
Dwivedi, Yogesh Kumar
81
Kumar, V.
81
Svensson, Göran
79
Loureiro, Sandra Maria Correia
75
Laroche, Michel
74
Agarwal, Sumit
72
Rajagopal
72
Verhoef, Peter C.
72
Nayga, Rodolfo M.
71
Woodside, Arch G.
71
Septianto, Felix
70
Sharma, Piyush
69
Paul, Justin
67
Stavins, Joanna
67
Vrontis, Demetris
67
Wansink, Brian
67
Jang, Soocheong
66
Keller, Kevin Lane
65
Dennis, Charles
64
Tadajewski, Mark
63
Bruwer, Johan
62
Pelsmacker, Patrick de
62
Franses, Philip Hans
61
Ko, Eunju
61
Chintagunta, Pradeep K.
60
Malhotra, Naresh K.
60
more ...
less ...
Institution
All
National Bureau of Economic Research
689
OECD
135
American Marketing Association
104
Springer Fachmedien Wiesbaden
57
IGI Global
45
Edward Elgar Publishing
42
United States / Congress / Senate / Special Committee on Aging
33
International Energy Agency
30
Springer International Publishing
29
University of Western Sydney
26
RWTH Aachen
24
Information Resources Management Association
23
European Society for Opinion and Marketing Research
20
Maastricht : METEOR, Maastricht Research School of Economics of Technology and Organization
20
Verlag Dr. Kovač
20
Organisation for Economic Co-operation and Development
19
Erasmus Research Institute of Management
17
USA / Congress / House of Representatives / Select Committee on Aging
17
WorldFish Center, Consultative Group on International Agricultural Research (CGIAR)
15
INSEAD
14
NetLibrary, Inc
14
White House Conference on Aging
14
Harvard Graduate School of Business Administration
13
United States / Congress / Senate / Committee on Labor and Public Welfare / Subcommittee on Aging
13
Florida Atlantic University
12
Friedrich-Schiller-Universität Jena
12
Academy of Marketing Science
11
Chartered Institute of Marketing
11
Europäische Kommission / Gemeinsame Forschungsstelle
11
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
11
USA / Congress / Senate / Special Committee on Aging
11
Universität Mannheim
11
Europäische Kommission / Generaldirektion Wirtschaft und Finanzen
10
United States / Congress / House / Select Committee on Aging
10
American Management Association
9
College of Law and Business
9
Eric Cuvillier <Firma>
9
HAL
9
School of Marketing and International Business
9
Books on Demand GmbH <Norderstedt>
8
more ...
less ...
Published in...
All
Journal of business research : JBR
2,366
Journal of retailing and consumer services
2,074
International journal of hospitality management
936
European Journal of Marketing
883
International journal of consumer studies
787
Psychology & marketing
724
NBER working paper series
671
Working paper / National Bureau of Economic Research, Inc.
602
Journal of consumer research : JCR ; an interdisciplinary bimonthly
599
NBER Working Paper
514
Journal of Consumer Marketing
498
European journal of marketing : EJM
463
Asia Pacific journal of marketing and logistics
446
Tourism management : research, policies, practice
443
Industrial marketing management : the international journal for industrial and high-tech firms
435
Journal of the Academy of Marketing Science
434
Journal of marketing
422
Management science : journal of the Institute for Operations Research and the Management Sciences
419
Journal of travel and tourism marketing
418
Journal of marketing management : MM
411
Journal of marketing research : JMR
408
The journal of product & brand management
406
SpringerLink / Bücher
393
Marketing Intelligence & Planning
384
The journal of brand management : an international journal
372
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
371
Journal of retailing
371
The journal of services marketing
360
The service industries journal
357
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
349
Marketing intelligence & planning
345
International journal of contemporary hospitality management
344
Cogent business & management
342
Marketing letters : a journal of research in marketing
339
International Journal of Retail & Distribution Management
336
Journal of international consumer marketing
330
Journal of business ethics : JOBE
329
Journal of Services Marketing
327
Journal of marketing communications
317
Journal of hospitality marketing & management
316
more ...
less ...
Source
All
ECONIS (ZBW)
99,774
USB Cologne (EcoSocSci)
7,567
Other ZBW resources
6,237
EconStor
984
BASE
920
RePEc
272
OLC EcoSci
113
USB Cologne (business full texts)
58
ArchiDok
12
more ...
less ...
Showing
1
-
10
of
115,937
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Managing expectations : explaining and influencing post-purchase evaluations and return intentions in online retailing
Hellemann, Niklas Jan
-
2017
Persistent link: https://www.econbiz.de/10011705406
Saved in:
2
Triggers and inhibitors of illegitimate customer complaining behavior : anecdotes from frontline employees in the hospitality industry
Huang, Zhuowei
;
Zhao, Chen
;
Miao, Li
;
Fu, Xiaoxiao
- In:
International journal of contemporary hospitality management
26
(
2014
)
4
,
pp. 544-571
Persistent link: https://www.econbiz.de/10010387391
Saved in:
3
"From fail to prevail" : how a salesperson's communication sentiment influences consumer forgiveness in service failures focusing on the role of consumer self-construal
Luo, Jieqiong
;
Yoo, Je Eun
;
Park, Jeong Eun
- In:
Journal of global scholars of marketing science : …
34
(
2024
)
2
,
pp. 231-252
Persistent link: https://www.econbiz.de/10014511630
Saved in:
4
The effects of customer age and recovery strategies in a service failure setting
Varela Neira, Concepción
;
Vázquez Casielles, Rodolfo
; …
- In:
Journal of financial services marketing : JFSM
15
(
2010/11
)
1
,
pp. 32-48
Persistent link: https://www.econbiz.de/10009562579
Saved in:
5
Why are Generation Y consumers the most likely to complain and repurchase?
Soares, Raquel Reis
;
Zhang, Ting Ting
;
Proença, João F.
; …
- In:
Journal of service management
28
(
2017
)
3
,
pp. 520-540
Persistent link: https://www.econbiz.de/10011758761
Saved in:
6
Negative Emotionen: Neue Konzeptionen, empirische Studien und Implikationen für das
Marketing
Papen, Marie-Christin
-
2017
Persistent link: https://www.econbiz.de/10012006323
Saved in:
7
Understanding antecedents and moderators of post-complaint customer purchase behavior in online retailing
Aswege, Frederike von
-
2020
Persistent link: https://www.econbiz.de/10012403851
Saved in:
8
The influence of individual mindsets towards product returns on consumer behavior in e-commerce
Zhu, Jingnan
-
2018
Persistent link: https://www.econbiz.de/10011957566
Saved in:
9
Analyzing service failures when shopping for supplements online among college students
Uitz, Thomas O.
;
Jančíková, Eva
- In:
Management : journal of contemporary management issues
27
(
2022
)
1
,
pp. 17-30
Persistent link: https://www.econbiz.de/10013502509
Saved in:
10
The effects of facial attractiveness and gender on customer evaluations during a Web-video sales encounter
McColl, Rod
;
Truong, Yann
- In:
The journal of personal selling & sales management : JPSSM
33
(
2013
)
1
,
pp. 117-128
Persistent link: https://www.econbiz.de/10009716745
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->