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28
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28
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27
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27
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26
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Journal of business ethics : JOBE
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598
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298
Industrial marketing management : the international journal for industrial and high-tech firms
293
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International Journal of Social Economics
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Business ethics quarterly : the journal of the Society for Business Ethics
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International journal of hospitality management
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98
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CESifo working papers
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Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
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1
Key messages and message integrity as concepts and metrics in communication evaluation
Carroll, Craig E.
;
Huang-Horowitz, Nell C.
;
McKeever, …
- In:
Journal of communication management : an international …
18
(
2014
)
4
,
pp. 386-401
Persistent link: https://www.econbiz.de/10010461460
Saved in:
2
The use of public relations in projecting an organization's positive image
Olariu, Ioana
- In:
Studies and scientific researches / Faculty of Economic …
25
(
2017
),
pp. 99-104
Persistent link: https://www.econbiz.de/10011802391
Saved in:
3
Responsibility in mass communication
Schramm, Wilbur Lang
-
1957
Persistent link: https://www.econbiz.de/10000673491
Saved in:
4
Media context of contemporary public relations and journalism
Washbourne, Neil
- In:
Exploring public relations
,
(pp. 68-81)
.
2009
Persistent link: https://www.econbiz.de/10003946693
Saved in:
5
COVID-19, strategic language, and communication : implications of mass media to the ethical well-being of the society
Agbede, Grace Temiloluwa
;
Mheta, Gift
-
2022
Persistent link: https://www.econbiz.de/10013503717
Saved in:
6
Controversies in Media
Ethics
Gordon, A. David David
-
2012
-
3rd ed
Controversies in Media
Ethics
offers students, instructors and professionals multiple perspectives on media
ethics
…
Persistent link: https://www.econbiz.de/10012676730
Saved in:
7
Publicity as covert marketing? : the role of persuasion knowledge and ethical perceptions on beliefs and credibility in a video news release story
Nelson, Michelle R.
;
Park, Jiwoo
- In:
Journal of business ethics : JOBE
130
(
2015
)
2
,
pp. 327-341
Persistent link: https://www.econbiz.de/10011337130
Saved in:
8
Subject heasdings in advertising marketing and communications media
Christianson, Elin B.
;
Strable, Edward G.
-
1964
Persistent link: https://www.econbiz.de/10002012023
Saved in:
9
The practice of government public relations
Lee, Mordecai
(
ed.
);
Neeley, Grant
(
ed.
); …
-
2022
-
Second edition
-- 9 Digital branding for government public relations -- 10
Ethics
in government public relations and modern challenges for …
Persistent link: https://www.econbiz.de/10013176030
Saved in:
10
Integrated media for public relations of promoting a local product to global markets : a case analysis on Thai food
Kheerajit, Cherdpong
;
Paisarnsombat, Sarinya
;
Sompong, …
- In:
International journal of economic policy in emerging …
12
(
2019
)
2
,
pp. 190-197
Persistent link: https://www.econbiz.de/10012104404
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