Showing 1 - 10 of 98,180
Aim: The main goal is to examine the role of perceived risk in determining customers' willingness to purchase fresh food online. Research methods: Data were collected through an online survey. Respondents were recruited via a call on online platforms. A total of 287 fresh food e-commerce...
Persistent link: https://www.econbiz.de/10014296348
Persistent link: https://www.econbiz.de/10012269070
Persistent link: https://www.econbiz.de/10012427413
Live selling in the e-market has been dominating e-commerce consumer behavior, raising competition among brands. Given that online purchasing and live selling rose significantly in the Philippines, this study aimed to assess the actual purchase of Filipinos from online live sellers....
Persistent link: https://www.econbiz.de/10014583222
Persistent link: https://www.econbiz.de/10011809813
Persistent link: https://www.econbiz.de/10012549609
Persistent link: https://www.econbiz.de/10012880200
Persistent link: https://www.econbiz.de/10012501738
Persistent link: https://www.econbiz.de/10012503247
Purpose: People have become more aware of environmental issues in their community, which has changed their food choices and how they buy green products, especially organic food. This study aimed to combine the food choice questionnaire (FCQ) and the theory of planned behavior (TPB) to examine...
Persistent link: https://www.econbiz.de/10013433575