Narrow search
Showing 1 - 10 of 33,282
Cover Image
Can your business have one million friends? : understanding and using blogs as one-to-one mass media
Kim, Soyean; Bickart, Barbara A.; Brunel, Frédéric F.; … - In: Organizations and social networking : utilizing social …, (pp. 125-152). 2013
Persistent link: https://www.econbiz.de/10009768696
Cover Image
Marketing activity, blogging, and sales
Onishi, Hiroshi; Manchanda, Puneet - In: MSI reports : working paper series (2010) 3, pp. 183-250
Persistent link: https://www.econbiz.de/10008841373
Cover Image
How do consumers in the Web 2.0 era get information? : social media users’ use of and reliance on traditional media
Cheong, Hyukjun; Park, Jin Seong - In: Journal of marketing analytics : JMA 3 (2015) 3, pp. 135-146
Persistent link: https://www.econbiz.de/10011416882
Cover Image
Tigerblood : newspapers, blogs, and the founding of information technology firms
Greenwood, Brad N.; Gopal, Anand - In: Information systems research : ISR 26 (2015) 4, pp. 812-828
Persistent link: https://www.econbiz.de/10011420843
Cover Image
User-generated content as a research mode in tourism and hospitality applications : topics, methods, and software
Lu, Weilin; Stepchenkova, Svetlana - In: Journal of hospitality marketing & management 24 (2015) 1/2, pp. 119-154
Persistent link: https://www.econbiz.de/10010526370
Cover Image
Media proliferation and partisan selective exposure
Chan, Jimmy; Stone, Daniel F. - In: Public choice 156 (2013) 3/4, pp. 467-490
Persistent link: https://www.econbiz.de/10009787087
Cover Image
Social media, traditional media, and music sales
Dewan, Sanjeev; Ramaprasad, Jui - In: Management information systems : mis quarterly 38 (2014) 1, pp. 101-121
Persistent link: https://www.econbiz.de/10010258268
Cover Image
This blog brought to you by ... exploring blogger perceptions of a product endorsement policy and reviews
Walden, Justin; Bortree, Denise Sevick; DiStaso, Marcia W. - In: Journal of communication management : an international … 19 (2015) 3, pp. 254-269
Persistent link: https://www.econbiz.de/10011448039
Cover Image
Blogs as an Alternative Public Sphere : The Role of Blogs, Mainstream Media, and TV in Russia's Media Ecology
Etling, Bruce - 2014
Applying a combination of quantitative and qualitative methods, we investigate whether Russian blogs represent an alternative public sphere distinct from web-based Russian government information sources and the mainstream media. Based on data collected over a one-year period (December 2010...
Persistent link: https://www.econbiz.de/10013055053
Cover Image
Social media in human resources management
Bondarouk, Tanya (contributor);  … - 2013 - 1. ed.
Persistent link: https://www.econbiz.de/10010210452