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~language:"und"
~person:"Nayga, Rodolfo M."
~person:"Sheth, Jagdish N."
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Markenartikel
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English
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Nayga, Rodolfo M.
Sheth, Jagdish N.
Bergler, Georg
10
Cortez, Rafael
9
Wittenburg, David
9
Darpy, Denis
8
Fraker, Thomas
8
Sarker, Intissar
8
Barrena Figueroa, Ramo
7
Chaloupka, Frank J. PhD
7
Sauvée, Loïc
7
Azar, Salim
6
Ehrenberg, A. S. C.
6
El-Saharty, Sameh
6
Frank, Ronald E.
6
Honeycutt, Todd
6
Mamun, Arif
6
Mellerowicz, Konrad
6
Menrad, Klaus
6
Ohno, Naoko
6
Rangarajan, Anu
6
Sanchez Garcia, Mercedes
6
Secci, Federica
6
Wolff, Laurence
6
Aaker, David A.
5
Bass, Frank M.
5
Brown, Jonathan D.
5
Coulibaly, Mantiaba
5
Heiseke, Jürgen
5
McAuliffe, Jeremiah D.
5
Roberts, Kenneth
5
Sakkthivel, A.M.
5
Schober, Karen
5
Angehrn, Otto
4
Bruhn, Manfred
4
Carnoy, Martin
4
Castro, Claudio de Moura
4
Diamond, Sidney A.
4
Dierks, Leef H.
4
Fanjul, Gonzalo
4
Farley, John U.
4
Foxall, Gordon R.
4
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Journal of marketing research : JMR
3
Journal of advertising research
1
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ECONIS (ZBW)
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1
A factor analytical model of
brand
loyalty
Sheth, Jagdish N.
- In:
Journal of marketing research : JMR
5
(
1968
)
4
,
pp. 395-404
Persistent link: https://www.econbiz.de/10002821019
Saved in:
2
How adults learn
brand
preference
Sheth, Jagdish N.
- In:
Journal of advertising research
8
(
1968
)
3
,
pp. 25-36
Persistent link: https://www.econbiz.de/10002821075
Saved in:
3
Measurement of multidimensional
brand
loyalty of a consumer
Sheth, Jagdish N.
- In:
Journal of marketing research : JMR
7
(
1970
)
3
,
pp. 348-354
Persistent link: https://www.econbiz.de/10002824920
Saved in:
4
Perceived instrumentality and value importance as determinants of attitudes
Sheth, Jagdish N.
;
Talarzyk, W. Wayne
- In:
Journal of marketing research : JMR
9
(
1972
)
1
,
pp. 6-9
Persistent link: https://www.econbiz.de/10002825024
Saved in:
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