Narrow search
Showing 1 - 10 of 100
Cover Image
A field study of attitude structure and the attitude-nbehavior relationship
Sheth, Jagdish N. - In: Zeitschrift für Markt-, Meinungs- und … 18 (1975) 3/4, pp. 3851-3880
Persistent link: https://www.econbiz.de/10003679437
Cover Image
Some thoughts on the future of marketing models
Sheth, Jagdish N. - In: Esomar congress (1976), pp. 253-261
Persistent link: https://www.econbiz.de/10003679443
Cover Image
Cognitive dissonance, brand preference and product familiarity
Sheth, Jagdish N. - In: Insights into consumer behavior, (pp. 41-53). 1968
Persistent link: https://www.econbiz.de/10002820981
Cover Image
A conceptual model of long-range multinational marketing planning
Sheth, Jagdish N. - In: Management international review : mir ; journal of … 12 (1972) 4/5, pp. 3-15
Persistent link: https://www.econbiz.de/10002821000
Cover Image
Demographics in consumer behavior
Sheth, Jagdish N. - In: Journal of business research : JBR 5 (1977) 2, pp. 129-138
Persistent link: https://www.econbiz.de/10002821008
Cover Image
A factor analytical model of brand loyalty
Sheth, Jagdish N. - In: Journal of marketing research : JMR 5 (1968) 4, pp. 395-404
Persistent link: https://www.econbiz.de/10002821019
Cover Image
A field study of attitude structure and the attitude-behavior relationship
Sheth, Jagdish N. - In: Models of buyer behavior, (pp. 242-268). 1974
Persistent link: https://www.econbiz.de/10002821030
Cover Image
The future of buyer behavior theory
Sheth, Jagdish N. - 1972
Persistent link: https://www.econbiz.de/10002821057
Cover Image
How adults learn brand preference
Sheth, Jagdish N. - In: Consumer behavior : contemporary research in action, (pp. 55-72). 1971
Persistent link: https://www.econbiz.de/10002821065
Cover Image
How adults learn brand preference
Sheth, Jagdish N. - In: Journal of advertising research 8 (1968) 3, pp. 25-36
Persistent link: https://www.econbiz.de/10002821075