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Armstrong, Mark
16
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Degryse, Hans
9
Azar, Salim
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Barrena Figueroa, Ramo
7
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6
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Ehrenberg, A. S. C.
6
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6
Guillou, Sarah
6
Iyer, Ganesh
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Mays, Larry
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Meffert, Heribert
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Mellerowicz, Konrad
6
Menrad, Klaus
6
Piersma, N.
6
Sanchez Garcia, Mercedes
6
Zhou, Jidong
6
Aaker, David A.
5
Angehrn, Otto
5
Böcker, Franz
5
Coulibaly, Mantiaba
5
Courty, Pascal
5
Datta, Bithin
5
Grunert, Klaus G.
5
Haucap, Justus
5
Heiseke, Jürgen
5
McAuliffe, Jeremiah D.
5
Nesterov, Y.
5
Raffée, Hans
5
Rink, David R.
5
Sakkthivel, A.M.
5
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Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
97
Tilburg University, Center for Economic Research
41
C.E.P.R. Discussion Papers
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International Monetary Fund (IMF)
36
Université Paris-Dauphine (Paris IX)
35
European Association of Agricultural Economists - EAAE
33
EconWPA
22
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12
Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
10
HAL
10
Center for Operations Research and Econometrics (CORE), École des Sciences Économiques de Louvain
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Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
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6
International Monetary Fund
6
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Norges Handelshøyskole (NHH)
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School of Business and Economics, Loughborough University
5
ToKnowPress
5
Departament d'Economia i Història Econòmica, Universitat Autònoma de Barcelona
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Economics Institute for Research (SIR), Handelshögskolan i Stockholm
4
Faculteit der Economische Wetenschappen en Bedrijfskunde, Vrije Universiteit
4
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The Trademark reporter
78
Markenartikel : das Magazin für Markenführung
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Management Science
64
Journal of marketing research : JMR
60
Marketing Science
49
Discussion Paper / Tilburg University, Center for Economic Research
41
CEPR Discussion Papers
37
Renewable and Sustainable Energy Reviews
37
Economics Papers from University Paris Dauphine
35
Physica A: Statistical Mechanics and its Applications
34
Journal of marketing
33
IMF Working Papers
29
Бизнес Информ
28
Energies
26
Journal of Business Research
25
European Journal of Operational Research
23
Journal of advertising research
22
Mathematics and Computers in Simulation (MATCOM)
22
International Journal of Production Economics
21
Jahrbuch der Absatz- und Verbrauchsforschung
21
Journal of Global Optimization
21
Management science : journal of the Institute for Operations Research and the Management Sciences
21
Ovidius University Annals, Economic Sciences Series
21
The journal of business : B
19
Wettbewerb in Recht und Praxis : wrp
18
Economics Letters
16
Journal of Air Transport Management
16
Business Inform
15
Computational Statistics
15
Ifo Schnelldienst
15
International Journal of Information Technology & Decision Making (IJITDM)
15
International Journal of the Economics of Business
15
Управление большими системами: сборник трудов
15
California management review
14
Omega
14
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RePEc
2,867
ECONIS (ZBW)
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USB Cologne (EcoSocSci)
492
BASE
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Other ZBW resources
4
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1
Interregionale Preisunterschiede im Lebensmitteleinzelhandel
Buschle, Silvia
-
1997
Persistent link: https://www.econbiz.de/10004342481
Saved in:
2
Managing
brand
equity : capitalizing on the value of a
brand
name
Aaker, David A.
-
1991
-
1. print.
Persistent link: https://www.econbiz.de/10004108696
Saved in:
3
Brand
power
Stobart, Paul
(
contributor
)
-
1994
Persistent link: https://www.econbiz.de/10004203773
Saved in:
4
Exclusive Marken : Erfolgsformeln, Marketingstrategien, Unternehmensphilosophien
Talkenberger, Peter P.
;
Mens-Schimann, Elfi
-
1993
-
1. Aufl.
Persistent link: https://www.econbiz.de/10004174635
Saved in:
5
Der Einfluss von Emotionen auf Markenproduktentscheidungen : Theoretische Fundierung und empirische Analyse mit Hilfe der funktionellen Magnetresonanztomographie
Plassmann, Hilke
-
2006
Persistent link: https://www.econbiz.de/10004909748
Saved in:
6
Gesundheitsprofilierung von Lebensmittel-Markenartikeln : Messung, Determinanten und Implikationen
Jüttner, Clemens
-
2009
Persistent link: https://www.econbiz.de/10004945917
Saved in:
7
Produktmodifikation : Instrumente zur Zielbildung bei höherwertigen Konsum- und Gebrauchsgütern
Lurse, Carsten
-
1999
Persistent link: https://www.econbiz.de/10004560954
Saved in:
8
Design - die Trends
Scharitzer, Dieter
(
contributor
)
-
1998
Persistent link: https://www.econbiz.de/10004340075
Saved in:
9
Eine Analyse des Einflusses von Sales-promotion auf Kaufzeitpunkt- und Markenwahlentscheidung mit Hilfe der Ereignisanalyse unter schwerpunktmässiger Berücksichtigung konsumentensp...
Stoiber, Helmut
-
1996
Persistent link: https://www.econbiz.de/10004321156
Saved in:
10
Heterogeneity in reference incidence and its impact on
brand
choice
Gupta, Anil V.
-
1997
-
[Mikrofiche-Ausg.]
Persistent link: https://www.econbiz.de/10004359486
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