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~person:"Assael, Henry"
~person:"Perreault, William D."
~person:"Stuart, Elnora W."
~person:"Wong, Veronica"
~subject:"Theory"
~type_genre:"Glossary included"
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Assael, Henry
Perreault, William D.
Stuart, Elnora W.
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8
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7
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ECONIS (ZBW)
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1
Basic
marketing
: a global-managerial approach
Perreault, William D.
;
McCarthy, Edmund Jerome
-
2005
-
15. ed., internat. ed
Persistent link: https://www.econbiz.de/10001950109
Saved in:
2
Grundlagen des
Marketing
Kotler, Philip
;
Armstrong, Gary
;
Wong, Veronica
; …
-
2011
-
5., aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10008657112
Saved in:
3
Grundlagen des
Marketing
Kotler, Philip
;
Armstrong, Gary
;
Saunders, John A.
; …
-
2003
-
3., überarb. Aufl.
Persistent link: https://www.econbiz.de/10001692370
Saved in:
4
Marketing
: real people, real choices
Solomon, Michael R.
;
Stuart, Elnora W.
-
2003
-
3. ed
Persistent link: https://www.econbiz.de/10001665253
Saved in:
5
Marketing
: real people, real choices
Solomon, Michael R.
;
Marshall, Greg W.
;
Stuart, Elnora W.
-
2008
-
5. ed. International ed.
Persistent link: https://www.econbiz.de/10003375181
Saved in:
6
Grundlagen des
Marketing
Kotler, Philip
;
Armstrong, Gary
;
Saunders, John A.
; …
-
2007
-
4., aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10003376374
Saved in:
7
Basic
marketing
: a global-managerial approach
Cannon, Joseph P.
;
Perreault, William D.
;
McCarthy, …
-
2008
-
16. ed., internat. ed.
Persistent link: https://www.econbiz.de/10003348494
Saved in:
8
Marketing
: real people, real choices
Solomon, Michael R.
;
Marshall, Greg W.
;
Stuart, Elnora W.
-
2009
-
6. ed., internat. ed.
Persistent link: https://www.econbiz.de/10003747671
Saved in:
9
Basic
marketing
: a
marketing
strategy planning approach
Perreault, William D.
;
Cannon, Joseph P.
;
McCarthy, …
-
2009
-
17. ed., internat. ed
Persistent link: https://www.econbiz.de/10003739857
Saved in:
10
Marketing
: principles & strategy
Assael, Henry
-
1990
-
1. ed
Persistent link: https://www.econbiz.de/10013467924
Saved in:
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