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Bass, Margrit
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International journal of market research : JMRS ; the journal of the Market Research Society
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Book review - New consumer marketing: Managing a living demand system
Baker, Susan
;
Bass, Margrit
;
Chisnall, Peter M.
- In:
International journal of market research : JMRS ; the …
47
(
2005
)
2
,
pp. 229-232
Persistent link: https://www.econbiz.de/10006692367
Saved in:
2
New Consumer Marketing : managing a living demand system
Baker, Susan
;
Bass, Margrit
-
2003
Persistent link: https://www.econbiz.de/10013490240
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