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~person:"Belk, Russell W."
~person:"Foxall, Gordon R."
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Ozanne, Julie L."
~person:"Pelsmacker, Patrick de"
~person:"Phau, Ian"
~source:"econis"
~subject:"Konsumentenverhalten"
~subject:"Marktforschung"
~subject:"Mode"
~type_genre:"Aufsatzsammlung"
~type_genre:"Book section"
~type_genre:"Conference paper"
~type_genre:"Non-commercial literature"
~type_genre:"Reprint"
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Konsumentenverhalten
Marktforschung
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Consumer behaviour
62
Brand management
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7
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7
Marketingtheorie
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Psychology of advertising
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61
French
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Belk, Russell W.
Foxall, Gordon R.
Laroche, Michel
Loureiro, Sandra Maria Correia
Ozanne, Julie L.
Pelsmacker, Patrick de
Phau, Ian
Bauer, Hans H.
52
Janssen, Maarten C. W.
37
Huber, Frank
35
Rock, Bram de
34
Cherchye, Laurens
32
Wiedmann, Klaus-Peter
30
Moraga-González, José Luis
27
Spiller, Achim
26
Sutter, Matthias
25
Vermeulen, Frederic
25
Gröppel-Klein, Andrea
24
Grunert, Klaus G.
23
Stavins, Joanna
20
Dräger, Lena
19
Chandon, Pierre
18
Kerschbamer, Rudolf
18
Scherhorn, Gerhard
18
Shy, Oz
18
Zhou, Jidong
18
Inderst, Roman
17
Jonker, Nicole
17
Reisch, Lucia A.
17
Schuh, Scott
17
Vandenbussche, Hylke
17
Wildenbeest, Matthijs R.
17
Blundell, Richard W.
16
Falk, Armin
16
Helm, Roland
16
Herrmann, Andreas
16
Hildebrandt, Lutz
16
Seiler, Stephan
16
Wertenbroch, Klaus
16
Courty, Pascal
15
Dellaert, Benedict G. C.
15
Franses, Philip Hans
15
Peitz, Martin
15
Warlop, Luk
15
Agarwal, Sumit
14
Armstrong, Mark
14
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
1
William Davidson Institute <Ann Arbor, Mich.>
1
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Consumer behavior analysis : (a) rational approach to consumer choice
4
Routledge companions in business, management and accounting
3
The Routledge companion to identity and consumption
3
The impact of theory on representations of the consumer and the marketing organisation
3
Transformative consumer research for personal and collective well-being
3
Country of origin effect : looking back and moving forward
2
Cross-cultural and critical perspectives on brands
2
Handbook of developments in consumer behaviour
2
Handbook of qualitative research methods in marketing
2
International journal of advertising : the quarterly review of marketing communications
2
Marketing and multicultural diversity
2
The SAGE handbook of marketing theory
2
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
2
Analyzing the cultural diversity of consumers in the global marketplace
1
Brand management ; Vol. 4
1
Challenges and trends in modern banking
1
Contemporary consumer culture theory
1
Critical marketing : issues in contemporary marketing
1
Critical perspectives on business and management
1
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
1
E-business : state of the art of ICT based challenges and solutions
1
Handbook of Islamic marketing
1
Handbook of research on applied data science and artificial intelligence in business and industry ; Volume 1
1
Handbook of research on consumerism in business and marketing : concepts and practices
1
Handbook of research on international advertising
1
Handbook of strategic e-business management
1
International advertising and communication : current insights and empirical findings
1
Les outils de l'économiste à l'épreuve ; 1
1
Macroeconomics and beyond : essays in honour of Wim Meeusen
1
Marketing management : a cultural perspective
1
Research in consumer behavior
1
Routledge frontiers in the development of international business, management and marketing
1
Sustainable consumption, ecology and fair trade
1
The Cambridge handbook of psychology and economic behaviour
1
The Routledge companion to contemporary brand management
1
The Routledge companion to creativity
1
The changing roles of advertising : [extended versions of papers presented at the 11th ICORIA (International Conference on Research in Advertising) Stockholm, Sweden in June 2012]
1
The why of consumption : contemporary perspectives on consumer motives, goals and desires
1
Theoretical and empirical perspectives in critical marketing studies
1
William Davidson Institute working papers series
1
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ECONIS (ZBW)
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41
A model of online consumer behavior
Laroche, Michel
;
Richard, Marie-Odile
- In:
Handbook of strategic e-business management
,
(pp. 325-346)
.
2014
Persistent link: https://www.econbiz.de/10010233070
Saved in:
42
Brand
equity and
brand
loyalty in the internet banking context : FIMIX-PLS market segmentation
Loureiro, Sandra Maria Correia
;
Miranda, Francisco J.
- In:
Challenges and trends in modern banking
,
(pp. 179-195)
.
2016
Persistent link: https://www.econbiz.de/10011516904
Saved in:
43
The Routledge companion to identity and consumption
Ruvio, Ayalla A.
(
ed.
);
Belk, Russell W.
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009687179
Saved in:
44
Advertising and consumer culture in Old Shanghai
Belk, Russell W.
;
Zhao, Xin
- In:
Handbook of research on international advertising
,
(pp. 137-157)
.
2012
Persistent link: https://www.econbiz.de/10009513185
Saved in:
45
Consumer ethics across cultures
Belk, Russell W.
(
contributor
); …
-
2005
Persistent link: https://www.econbiz.de/10003747514
Saved in:
46
Cultural differences in consumer susceptibility to interpersonal influence : the role of individualism
Mourali, Mehdi
;
Laroche, Michel
;
Pons, Frank
- In:
Marketing and multicultural diversity
,
(pp. 11-30)
.
2006
Persistent link: https://www.econbiz.de/10003291134
Saved in:
47
Consumption as a function of ethnic identification and acculturation
Hui, Michael
;
Laroche, Michel
;
Kim, Chankon
- In:
Marketing and multicultural diversity
,
(pp. 53-69)
.
2006
Persistent link: https://www.econbiz.de/10003291585
Saved in:
48
Consumption patterns of the new elite in Zimbabwe
Belk, Russell W.
(
contributor
)
-
2000
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001648665
Saved in:
49
Implicit attitudes toward green consumer behavior
Vantomme, Delphine
;
Geuens, Maggie
;
De Houwer, Jan
; …
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001999821
Saved in:
50
La consommation symbolique d'art et de culture
Belk, Russell W.
-
1987
Persistent link: https://www.econbiz.de/10001325993
Saved in:
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