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Consumer Preferences for Amount and Type of Fat in Ground Beef

Lusk, Jayson L.; Parker, Natalie - In: Journal of Agricultural and Applied Economics 41 (2009) 01

Scientists and beef industry participants are investigating ways to improve the healthiness of beef. We report results of a nationwide mail survey developed to determine consumersâ€™ preferences for fat content in ground beef and identify how consumers would most like to improve the...

Persistent link: https://www.econbiz.de/10005041421

Envisioning consumers : how videography can contribute to marketing knowledge

Belk, Russell W.; Caldwell, Marylouise; Devinney, … - In: Journal of marketing management : MM 34 (2018) 5/6, pp. 432-458

Persistent link: https://www.econbiz.de/10011934543

Journal of Macromarketing special issue : anti-consumption research and society

Lee, Michael S. W.; Cherrier, Hélène; Belk, Russell W. - In: Journal of macromarketing : examining the interactions … 33 (2013) 3, pp. 187-189

Persistent link: https://www.econbiz.de/10010126293

Conceptual papers in marketing and consumer research

Belk, Russell W. (ed.); MacInnis, Deborah J. (ed.); … - 2019

Persistent link: https://www.econbiz.de/10012178664

Handbook of qualitative research methods in marketing

Belk, Russell W. (ed.); Otnes, Cele (ed.) - 2024 - Second edition

practitioners in marketing. Developments in artificial intelligence and software have contributed to huge changes in qualitative … scholarly advancements. Distinguished chapter authors bring together current thought and changing practices in marketing … their research will find this second edition to be truly groundbreaking. At the same time, students focusing on marketing …

Persistent link: https://www.econbiz.de/10015072966

Effects of Country-of-Origin Labeling on Meat Producers and Consumers

Lusk, Jayson L.; Anderson, John D. - In: Journal of Agricultural and Resource Economics 29 (2004) 02

Although several studies have estimated the costs of country-of-origin labeling (COOL), no previous study has documented how these costs will be distributed across the livestock sector or how producer and consumer welfare will be affected. This analysis presents an equilibrium displacement model...

Persistent link: https://www.econbiz.de/10005805506

CONSUMER DEMAND FOR MANDATORY LABELING OF BEEF FROM CATTLE ADMINISTERED GROWTH HORMONES OR FED GENETICALLY MODIFIED CORN

Lusk, Jayson L.; Fox, John A. - In: Journal of Agricultural and Applied Economics 34 (2002) 01

This study estimates the value of policies that would mandate labeling of beef from cattle produced with growth hormones or fed genetically modified corn. At no cost, 85 percent of resondents desired mandatory labeling of beef produced with growth hormones and 64 percent of respondents preferred...

Persistent link: https://www.econbiz.de/10005469238

WHOLESALE DEMAND FOR USDA QUALITY GRADED BOXED BEEF AND EFFECTS OF SEASONALITY

Lusk, Jayson L.; Marsh, Thomas L. - Western Agricultural Economics Association - WAEA - 2000

This study quantifies the differential in demand between different USDA quality grades of beef and the interaction between quality graded beef and other meats. We provide estimates of meat retailer own and cross price demand elasticities for USDA Choice and Select boxed beef. Results indicate...

Persistent link: https://www.econbiz.de/10005039155

A basic bibliography on experimental design in marketing

Gardner, David Morgan; Belk, Russell W. - 1980

Persistent link: https://www.econbiz.de/10009586171

Videography in marketing research : mixing art and science

Petr, Christine; Belk, Russell W.; Decrop, Alain - In: Arts and the market 5 (2015) 1, pp. 73-102

Persistent link: https://www.econbiz.de/10011431957