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Situational influence in consumer behavior

Belk, Russell W. - 1974

Persistent link: https://www.econbiz.de/10001893724

Consumer culture theory

Belk, Russell W. (contributor); Sherry, John F. (contributor) - 2007

Persistent link: https://www.econbiz.de/10003486380

Exploring space and place in marketing research : excavating the garage

Hirschman, Elizabeth Caldwell; Ruvio, Ayalla; Belk, … - In: Marketing theory 12 (2012) 4, pp. 369-389

Persistent link: https://www.econbiz.de/10009697275

Consumers' technology-facilitated brand engagement and wellbeing : positivist TAM/PERMA- vs. Consumer Culture Theory perspectives

Hollebeek, Linda D.; Belk, Russell W. - In: International journal of research in marketing : IJRM ; … 38 (2021) 2, pp. 387-401

Persistent link: https://www.econbiz.de/10012591048

Videography in marketing research : mixing art and science

Petr, Christine; Belk, Russell W.; Decrop, Alain - In: Arts and the market 5 (2015) 1, pp. 73-102

Persistent link: https://www.econbiz.de/10011431957

Conceptual papers in marketing and consumer research

Belk, Russell W. (ed.); MacInnis, Deborah J. (ed.); … - 2019

Persistent link: https://www.econbiz.de/10012178664

Russ Belk, autobiographical reflections

Belk, Russell W. - In: Journal of historical research in marketing 9 (2017) 2, pp. 191-202

Persistent link: https://www.econbiz.de/10011724476

Qualitative consumer & marketing research

Belk, Russell W.; Fischer, Eileen; Kozinets, Robert V. - 2012

Designed for students, scholars, and marketing research practitioners, this book is designed to take readers through the basics to an advanced understanding in qualitative marketing and consumer research

Persistent link: https://www.econbiz.de/10011681072

Envisioning consumers : how videography can contribute to marketing knowledge

Belk, Russell W.; Caldwell, Marylouise; Devinney, … - In: Journal of marketing management : MM 34 (2018) 5/6, pp. 432-458

Persistent link: https://www.econbiz.de/10011934543

Examining markets, marketing, consumers, and society through documentary films

Belk, Russell W. - In: Journal of macromarketing : examining the interactions … 31 (2011) 4, pp. 403-409

Persistent link: https://www.econbiz.de/10009489718